CRM Marketing Automation Specialist

3 weeks ago

Melbourne, Australia Ampol Full time

**Full time 12 month contract**:

- **Location: Melbourne, Brisbane or Sydney | Work from home flexibility**:

- **Utilise your experience with Adobe Campaign and/or Microsoft Dynamics Marketing**

**About Ampol**

As one of Australia’s lead mobility enablers, the development of electric vehicles and other non-traditional transport fuels present an opportunity for Ampol to decarbonise the transport market and leverage our existing position into clean charging infrastructure.

Energy Transition and Decarbonisation is one of Ampol’s four strategic pillars, a key priority area that will help ensure we deliver on our purpose to ‘power better journeys today and tomorrow’.

We are proud to be recognised as an employer of choice for women by WORK180 and are winners of an Employer Brand award through LinkedIn. To understand more about how Ampol supports its people, check out some key female leader career stories on the Work180 website.

**About the role**

In this role you will be responsible for implementing processes to maximise customer value and profitability. This role will be the liaison between the CRM, the business and the platform Microsoft Dynamics Marketing.

You will be joining the Future Energy department in their ambition to meet the ongoing needs of our customers and deliver an energy offering.

**Key Responsibilities**
- Develop and execute communications via Dynamics Marketing and other CRM platforms
- Build and code in HTML/CSS, deploy and track campaign performance via reports along with dashboards
- Segment and leverage the database for efficient and effective campaign targeting; generates and implements test plans, including A/B multi-variant testing
- Act as the superuser for campaign creation, management and execution elements of the system across all messaging types
- Collect and use data to inform new campaigns and the evaluation of existing campaigns

**About you**

You will be a strategic thinker with a commercial and analytical mindset. You will have the ability to simplify technical jargon to support the business. Strong communications, collaboration and stakeholder and partner management skills.

**Key skills and experience**
- Degree in marketing, commercial, or business field and/or extensive CRM systems management and configuration experience
- 3+ years of experience developing and implementing marketing campaigns using marketing cloud platforms like Salesforce, Dynamics Marketing, Marketo or Adobe Campaign. Dynamics experience would be highly regarded.
- Strong knowledge and implementation of testing protocols and coding in HTML and CSS
- Experiencing in working with technical teams across payloads/JSON files is desirable.
- Understanding of or experience within the Australia energy sector.

**Our benefits**
- We are flexible. Many of our teams have embraced hybrid work, balancing time spent remote working, with time spent at an office to connect and work together where it adds value.
- We value recognition. We have an internal recognition platform amplifying the achievements of those who do great work and demonstrate our capabilities and values.
- Career development and learning opportunities including LinkedIn Learning and other tailored training solutions
- Ampol Limited Benefits | WORK180 Endorsed Employer

**Applications close Wednesday 25 May 2023.

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