Growth Marketing Specialist

3 weeks ago

Sydney, Australia Medibank Full time

**You’re only human.**

It’s a strange thing to say, because us humans are capable of incredible things. And at Medibank, we know our greatest potential lies in the people who work with us.

We strive to make real, fundamental change, driven by a simple purpose: to create the best health and wellbeing for all of Australia.

**Who we are**

We are the newly formed Ventures group at Medibank. We build, buy, and invest in amazing health products and services to grow Medibank’s impact to 10 million Australians by 2030. Our teams are obsessed with improving the health of Australia, by reimagining what healthcare is and how it’s delivered.

We get all the benefits of working with the core Medibank business, stability, scale, and strength but with the spirit and speed of a start-up.

Entrepreneurs, designers, engineers, developers, venture architects, product gurus, health professionals and investors. Individually we are a mix of backgrounds and know-hows; but we are fiercely united by our passion for health and together - we are head, heart, and a whole lot of guts.

**How We Work**

At the core of our Ventures team is an unwavering commitment to solving real customer problems. We prioritise iterative approaches, continually fine-tuning our solutions to meet the evolving needs of our clients. For us, iteration trumps perfection.

We believe that the best results come from a cycle of trial, feedback, and refinement, allowing us to be agile, responsive, and ultimately, more successful in delivering value to our customers.

**The Opportunity**

Are you ready to dive into a world of health, wellness, and innovation?

The Growth Specialist position is a junior role strategically designed to support the Growth Lead in executing bold and innovative growth strategy for the launch of the squads new Virtual Health Platform.

This position is perfect for a self-starter with a passion for blending creativity with data-driven decision-making. Focused on delivering impactful programs for B2C audiences and existing members, this role will help shape the hub’s presence in the tech-health space.

As a Growth Specialist, you’ll be a key contributor to go-to-market activities, performance analysis, and strategic initiatives designed to enhance customer acquisition, engagement, and retention. With opportunities to collaborate across teams, influence decisions, and explore emerging trends, this role offers exposure to both the creative and operational facets of growth.

You’ll work at the intersection of innovation and collaboration, engaging with stakeholders across Atom’s squads and external partners to push boundaries, foster experimentation, and contribute to a truly transformative health experience

**Your impact**:

- Assist in implementing a comprehensive growth strategy, ensuring alignment with the team’s ambitions and goals.
- Collaborate on the execution of go-to-market (GTM) plans to launch the Hubs new brand and services for both members and non-members.
- Support the execution of cross-sell campaigns and retention programs, ensuring a seamless delivery across the design, build, and implementation phases to drive customer loyalty and long-term value.
- Collaborate with cross-functional stakeholders to effectively deliver squad objectives.
- Support the monitoring, analysis, and reporting of key growth metrics and marketing channel performance.
- Contribute to building a collaborative Hub Community by facilitating workshops and sessions that promote connection, knowledge sharing, and best practices.
- Stay informed about industry trends, competitor activities, and emerging technologies to identify opportunities and maintain a competitive edge in the tech-health space.

**Who are you?**

At Ventures, we value a team-oriented approach and a commitment to excellence. If you're a self-starter with a positive attitude, we'd love to hear from you."
- You will stand out to us if you have:_

**Campaign experience**: Experience crafting end to end campaigns preferably using Salesforce Marketing Cloud.

**Initiatives**:Hands-on experience supporting growth initiatives for digital products and services, with a particular focus on customer engagement, retention, and cross-sell strategies

**Digital Tools Proficiency**: You’re skilled in using digital marketing platforms, particularly Salesforce CRM system, and data analysis tools to optimise campaigns and uncover insights.

**Data-driven smart**: A sharp eye for analytics and a love for problem-solving.

**Multitasking magic**: Proven experience juggling multiple projects at once, experience in health tech highly advantageous.

**People power**: Strong communication and influence skills to navigate stakeholders at all levels.

**What we promise?**

Our environment is hyperflexible with hybrid working arrangements a well-established norm.
- Above and beyond the generous benefits on offer, you will:

- Have the leeway to combine your creativity and technical skills.
- Be autonomous to g

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