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Social Media Manager

7 months ago

Brisbane, Australia Michael Hill Full time

**Social Media Manager**

There’s something special about being part of the team behind life’s most remarkable moments. Michael Hill is a leading premium international fine jeweller dedicated to helping our customers mark the moments that create the story of their lives. We are on an exciting, elevated brand journey we are seeking a talented Social Media Manager to enhance our brand and engage with our community.

Based in our Brisbane Support Centre, the Social Media Manager is responsible for Michael Hill’s organic Social Media channels whilst creating and executing organic social media strategies that align with our brand identity and values. You will lead the charge in cultivating a vibrant online community, driving engagement, and expanding our reach across different social media channels. By leveraging your creativity, industry knowledge, and analytical insights, you will play a crucial role in elevating our brand to new heights in the digital space.

Reporting to our Group Brand and Marketing Manager this role teams closely with all marketing channel leaders to ensure content creation and optimisation is consistent across all customer touch points, tailored to channel and considers ecommerce and bricks and mortar traffic and revenue goals.

**About the opportunity**
- Develop and execute comprehensive social media strategies that support Michael Hill’s overall marketing objectives
- Ideate and curate compelling and visually engaging content, including images, videos, and written copy, to showcase the Michael Hill brand and products across social media platforms (with support of an inhouse studio and copywriter)
- Use analytics tools to track performance, measure the success of campaigns, and generate actionable insights to optimise strategies
- Research customer and channel trends and requirements to feed insights into content to drive quality, consistency, and efficacy.
- Maximise the impact of content, understand the customer experience and collect insights on digital channels to drive engagement
- Engage with our audience proactively, responding to comments, messages, and enquiries in a timely and authentic manner
- Work cross functionally across the various business departments to develop strong collaborative relationships

**More about you**
- Proven experience as a Social Media Manager with demonstrated success in creating engaging social media content and growing brand, business performance and communities
- A genuine interest in fashion and a keen eye for visual aesthetics
- Proficiency in social media analytics tools and data-driven decision making
- Ability to turn analytics into actionable insights
- A critical thinker with strong communication skills
- Curious, self-directed, self-starter within a positive mindset

**What can we offer**
- A well reputed, heritage brand trading in 3 countries with career progression opportunities
- A culture of excited and forward-thinking professionals
- State of the art tech and office (with WFH flex) with complimentary underground parking
- Access to our exclusive "Michael Hill Rewards" platform providing discounts and cashback with multiple retailers, weekly recipe inspiration and wellbeing tips
- Free access to our Employee Assistance Program
- Exclusive Team Member Purchase Privilege (exclusive team member pricing on MH Products)