Head of Digital

2 months ago

Melbourne, Australia City of Melbourne Full time

**Competitive Salary Package**

**Permanent Opportunity**

We are the City of Melbourne, a City of possibility and place to be bold and inspirational.

We are rapidly transforming to meet the evolving challenges faced by a global city. With a vision of being a leading organisation for a leading capital city, our mission is to create positive impact for our community. Each day, we work with passion and purpose so that together we achieve incredible things.

Together we
**Make the Difference**

**How this position will Make the Difference to City of Melbourne**

The Head Digital is responsible for leading the best practice management and delivery of CoM’s digital channels to connect our diverse audiences. The Digital team is responsible for CoM’s overall channel strategy, capability uplift and performance.

This role leads a dynamic team that delivers CoM-wide digital services, including web publishing, channel strategy and performance reporting. The team acts as a centre of excellence that creates high impact experiences ensuring efficiency, consistency and alignment to brand and strategy across our digital platforms.

In addition to the day-to-day management of digital platforms, this role will work closely with the technology team to redevelop CoM’s website through 2023-34 and CoM’s intranet platform.
- Led by a CX and UX lens, the Digital team works collaboratively across the Strategic Communications Branch and selected stakeholders to understand audience groups, best channels and ensure timely delivery through those digital channels aligned to the central content calendar. Delivery to the right people at the right time through the right audiences - all aligned to strategic priorities.

Timely and active measurement and reporting are also critical deliverable for this role to ensure communications decisions and advice are data-led and performance excellence is sought from all activities.

**What you will bring**
- Ability to demonstrate and display City of Melbourne Values - accountability, integrity, courage, respect for self and others, and striving for excellence
- Leadership capability including leading by example and consistently working towards a constructive culture
- Ability to articulate and demonstrate benefits of positive culture and values
- Demonstrated experience in leading a team to achieve high performance outcomes with coaching skills to develop team capabilities, team cohesion and the ability to effectively manage conflict and under performance
- Analytical and lateral thinking skills and the ability to take the initiative, drive change and implement innovations
- Inter-personal, negotiation and persuasion skills with the ability to use discretion and judgement

Demonstrated ability to develop, manage and maintain business plans and associated budgetary and financial management requirementsProven experience effectively managing issues within a highly political and complex environment

In addition, the Head of Digital will require:

- A tertiary qualification in Digital, Marketing, or Communications or other relevant field; and minimum two years’ experience leading digital strategy in a large organisation
- A highly motivated, values-led leader who can motivate, organise and manage a large team
- Experience with web technologies such as HTML, CSS and Javascript
- Demonstrated understanding of CX, UX and other digital principles and practices such as User Centred Design, Material Design, prototyping and wireframes
- Demonstrated ability to work to deadline in a fast-paced environment
- Understanding of information architecture principles, content management systems and web accessibility and useability best practice
- Excellent grammar, spelling and punctuation and attention to detail
- Sound understanding of corporate communications, and how digital forms an essential channel as part of the integrated communications and marketing mix
- Ability to work independently and pro-actively within a high volume environment and escalating matters as required, ensuring timely resolution
- Demonstrated experience in videography and photography, including editing and post-production

By joining us, you will become part of a remarkable team who work in a constructive and inclusive culture to shape the future of this city. Together, we champion difference, celebrate achievement and recognise positive impact.

To view the physical requirements of this position, please see below under
**Position Information.**

**How to apply**
- attach your resume
- attach a separate cover letter (no more than one page)

Please address your covering letter to **Rebecca Skelton, Director-Strategic Communications.**

Applications will be accepted up until
**11:45pm Monday 6 February, 2023.**

City of Melbourne conducts a safety screening process for all employees including a Police and Working with Children Check. For information about the broader collection and use of personal information by the City of Melbourne

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