Head of Digital Channels

4 weeks ago

Melbourne, Australia Alinta Energy Full time

**Shape the activity pipeline across multiple digital channels**:

- **Optimise our digital performance**:

- **Permanent, full time role based in Melbourne**

**About Alinta Energy**:
**At Alinta Energy, we’re constantly striving to do better. Whether it’s lowering customers costs, providing world class local service or sustainable energy, our aim is to be better. And to keep getting better day after day. Better for our customers. Better for Australia. And better for our environment.**

We’re a leading Australian utility with an owned and contracted generation portfolio of 3,000MW, over 1 million combined electricity and gas retail customers, and around 1,000 employees across Australia and New Zealand. Supplying energy in Australia for over 20 years, today we’re a vertically integrated energy company providing generation, retail and wholesale supply of gas and electricity across Australia. We support the development of renewable energy generation and offer local customer service through support hubs in Perth, Western Australia, and Morwell in Victoria.

**Our Culture**:
It’s an exciting time to become a part of our growing team at Alinta Energy. Our people are our greatest asset and we’re committed to a culture that’s focussed on being better at providing great service externally and internally. An organisation where people truly matter. That’s better.

**About the role**:
We are looking for an experienced Head of Digital Channels to join our Retail Markets team in this full time permanent role. Reporting to the GM Customer Engagement, this role is responsible for driving customer and commercial outcomes and increasing the overall effectiveness of digital marketing, sales and service channels as well as increasing the proportion of digital customer interactions.

**Duties**:

- Prioritising feature development based on assessment of desirability, viability and feasibility of solutions/experiences, in collaboration with Product Owners, Functional Owners and other key stakeholders
- Defining clear goals and objectives for features within the development pipeline and optimize development of digital customer journeys (ROI, speed-to-value and efficiency) through close collaboration with the Digital team
- Overseeing the digital execution of marketing campaigns and product launches in line with commercial and customer objectives (online lead generation, online sales & online/offline nurturing)
- Ensuring Alinta Energy’s digital customer journey & campaign management take a data driven approach with clear KPIs to drive conversion and performance and the provision of analytics, insights and reporting to focus decision making and recommendations for ongoing optimization.

**Skills and experience**:

- Tertiary qualifications in Marketing, Business, Commerce or Technology, or equivalent discipline
- Proven digital channels & eCommerce experience as an Experience Specialist, Product Manager, Product Owner or Project Manager in an agile digital environment
- Proven experience in building and leading a multi-disciplinary team to successfully deliver on a strategy with senior stakeholder visibility
- Strong commercial acumen, analytical abilities and quantitative skills, planning and prioritisation skills

This is a great opportunity for an experienced Head of Digital Channels who is looking to lead a team in a supportive, welcoming and professional environment. You will be maintain strong internal relationships with the Retail Markets Leadership team, the Customer Engagement team (Head of Customer Service Excellence, Head of Advanced Customer Care, Head of Change Management, Head of Customer Experience & Business Improvements and their teams), and other Retail teams such as Product, Sales and Marketing teams, the Retail Solutions Delivery team and Legal and Compliance teams

One of our key values at Alinta is ‘People Matter’, so even if you don’t possess all the mentioned skills and experience, we would still encourage you to apply

**Benefits**:

- Hybrid working arrangements for most roles, combining office-based and work from home
- Staff energy discount offer (where products are available)
- Generous employee referral bonus
- Salary Packaging options
- Paid community volunteer leave
- Access to LinkedIn learning
- Discount program for a range of products and services
- 14 weeks of fully paid parental leave
- Company paid salary continuance insurance
- Ability to purchase additional leave
- Modern offices with free snacks, drinks, and coffee

Let’s spread the positive energy together

Alinta Energy is a **2023 Circle Back Initiative employer - we commit to respond to every applicant.**

**How to apply**:
LI-FD1

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