E-commerce Manager

3 days ago

Melbourne, Australia l'Oréal Full time

**ABOUT THE DIVISION**:
In the L'Oréal Dermatological Beauty Division, we change people's lives by creating the ‘beauty of health’ with our iconic brands (La Roche
- Posay, Vichy, CeraVe, SkinCeuticals).
With the most prescribed brands by dermatologists and other specialists, our division is maintaining a double-digit growth worldwide for the last 5 years which is fuelled by +7.5k employees around the world.
We are currently recruiting for an E-Commerce Manager to join our SkinCeuticals team, delivering eCommerce revenue ambitions through our brand website by optimizing the user journey and onsite experience, online merchandising, website functionality and promotional activity.
ABOUT THE JOB
- Identify opportunities onsite to help showcase and evolve the brands clinic partner relationships, enabling a sustainable, long term O+O (online and offline) model.
- Responsible for the day to day operations of the D2C, including forecast accuracy of stock, sales forecast and performance, onsite merchandising, website functionality and user experience.
- Identify opportunities for growth through conversion rate optimisation, leveraging testing frameworks and onsite tools.
- Building the online promotional calendar and implementing site upgrades with support and collaboration from our global teams
- Manage, analyze and draw conclusions on specific ecommerce KPIs (conversion rate, bounce rate )
- Ensure that all ecommerce activity is consistent with the brand sense of purpose
- Work collaboratively with internal stakeholders, local agencies and overseas counterparts to understand best practice for the key ecommerce levers of search, navigation, content, ratings and reviews and oversee implementation of these where relevant
- Create and maintain an online e-business plan: e-promotional calendar, product exclusivities, cross selling mechanisms, data ownership within ecommerce brands websites and e-retailers ones
- Create synergies between inside and outside partners in marketing or digital activities
- Ownership of the D2C P&L, ensuring sales and profitability is in line with brand budgets and forecasts.

ABOUT YOU
- Strong commercial e-commerce experience in managing online websites within a dynamic and fast paced environment is highly desirable
- A natural collaborator with a strong analytical mind-set and attention to detail, you will be able to influence those around you to drive the brand ecommerce growth.
- Possessing gravitas and strong communication skills you will be able to articulate a clear vision and be able to work in partnership with your stakeholders to achieve mutually beneficial outcomes.
- Driving strategic initiatives to help deliver on the brands growth ambitions.

**ABOUT THE PERKS**:

- Profit share, Life Insurance and Income Protection
- Hybrid work environment. Enjoy WFH 2x days per week
- On-site gym, café and staff shop at our St Kilda Road Office
- Access to Health & Wellbeing Programs throughout the year
- Corporate & Staff Discounts, as well as annual product allowance

ABOUT L’OREAL AUSTRALIA AND NEW ZEALAND
L'Oréal ANZ acknowledges the Traditional Owners & Custodians of the lands on which we work and pay our respects to their Elders past, present and emerging.
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