Field Marketing Manager
2 days ago
**About Us**:
Riskified empowers merchants and shoppers to realize the full potential of eCommerce by making it safe, accessible, and frictionless. Our global team helps the world's most-innovative eCommerce merchants eliminate risk and uncertainty from their business. Merchants integrate Riskified's machine learning platform to create trusted customer relationships, driving higher sales while reducing costs. Riskified has reviewed hundreds of millions of transactions and approved billions of dollars of revenue for global brands and fast-growing businesses across industries, including Wayfair, Wish, Peloton, Gucci, and many more. As of July 29th, 2021, Riskified has begun trading on NYSE under the ticker RSKD.
**About the Role**:
Riskified is seeking a Regional Marketing Manager to join our global team with a proven track record of building and executing events and marketing programs of all types and sizes that build sales pipeline and drive brand awareness, specifically in the APAC market.
**What You'll Be Doing**:
- Plan, develop and execute field marketing plans for our APAC region, including marketing programs and events.
- Design unique experiences - online and offline - to build awareness and demand of Riskified's brand, products and services
- Partner with Senior Leadership on developing an Executive Programs plan
- Research and qualify relevant conferences and 3rd party events in coordination with business development and sales; determine and negotiate over RIskified's involvement (sponsorships and speaking opportunities)
- Successfully plan and execute annual tradeshows/conferences
- Work with key stakeholders across sales, product marketing, content, design, ABM and comms teams to develop and execute innovative, immersive and impactful Riskified branded programs
- Manage APAC events calendar, and produce event "quick sheets" to coordinate all aspects of each event (e.g. agenda, timelines, venues, suppliers, giveaways, booth, staffing, budgets)
- Provide support for on-site Riskified reps; handle logístical tasks including shipments, registrations, booth service ordering, team prep, travel, booth set-up and take-down
- Proactively manage budget; track and evaluate results against goals and identify learnings for improvement
- Conduct post-event wrap up and analysis (onsite event execution as required)
- Build relationships with customers and industry players to collaborate on events as co-presenters, panelists, guest speakers, etc.
- Assist with different projects such as customer holiday gifts, campaigns, customer events, etc.
**Qualifications**:
- 5+ years B2B field marketing experience including proprietary events, field events, tradeshows/conferences and virtual events/webinars
- Experience working on building, executing, and tracking regional marketing programs and familiarity with industry best practices.
- Excellent project management skills with proven ability to successfully manage and execute multiple projects with different priorities and stakeholders
- Clear, thoughtful communicator (verbal and written) with strong interpersonal skills
- Impressive portfolio of previously managed campaigns and/or events.
- Proven track record of working with B2B sales organization to build and deliver results
- Ability to consistently set and meet deadlines
- Creative and able to think outside the box
- Experience with end-to-end event program production from conception to completion - including third party and suppliers management, booth design, branding, logistics and AV requirements, webinar platforms management, demo set-up, audience acquisition, sales engagement and follow-up
- Demonstrated problem solving and critical thinking skills
- Comfortable working with cross-functional groups and executive leadership
- Ability to travel as required
- Experience in the APAC market required
**In The News**:
Reuters: General Atlantic-Backed Riskified is Valued at 4.3 BLN in NYSE Debut
FoxBusiness: Fraud Protection Platform 'Riskified' Begins Trading on NYSE
Announcing Riskified's $165M Funding Round
Fortune Magazine: 25 Best Workplaces in New York
Calcalist: Riskified is the Most Promising Startup
Inc Magazine: Best Workplaces
Built In NYC: 100 Best Workplaces
TechCrunch: Riskified Prevents Fraud on Your Favorite eCommerce Site
- Riskified is deeply committed to the principle of equal opportunity for all individuals. We do not discriminate based on race, color, religion, sex, sexual orientation, national origin, age, disability, veteran status, or any other status protected by law._
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