Field Marketing Manager

6 months ago

Melbourne, Australia Infoblox Full time

It’s an exciting time to be at Infoblox. Named a Top 25 Cyber Security Company by The Software Report and one of Inc. Magazine’s Best Workplaces for 2020. Infoblox unites networking and security to deliver unmatched performance and protection. Trusted by Fortune 100 companies and emerging innovators, we provide real-time visibility and control over who and what connects to your network, so your organisation runs faster and stops threats earlier. Infoblox customers are among the largest enterprises in the world and include 70% of the Fortune 500, and our success depends on bright, energetic, talented people who share a passion for building the next generation of networking technologies and having fun along the way.

**What you’ll do**:

- ** Strategic Planning**: Develop and execute ANZ-focused field marketing plans that align with overall regional and global marketing strategies.
- ** Event Management**: Plan, organize, and execute regional events such as seminars, workshops, user conferences, and tradeshows. Manage end-to-end logistics, budgets, vendor relationships, and post-event analysis.
- ** Content and Collateral**: Collaborate with the content team to create compelling marketing materials, including presentations, datasheets, case studies, and other sales enablement tools that resonate with the ANZ market.
- ** Partner Engagement**: Work closely with identified focus partners to develop joint marketing initiatives and co-marketing campaigns that drive mutual success and deepen partner’s hunger to grow their business with Infoblox.
- ** Digital Marketing**: Utilize digital marketing channels to promote campaigns, engage the audience, and monitor performance metrics. Collaborate with the digital marketing team for effective execution.
- ** Metrics and Analysis**: Establish key performance indicators (KPIs) to measure the success of field marketing activities. Regularly track and analyze campaign effectiveness, providing insights and recommendations for continuous improvement.
- ** Budget Management**: Manage the ANZ field marketing budget effectively, ensuring optimal allocation of resources across various marketing initiatives while maintaining fiscal responsibility.
- ** Cross-Functional Collaboration**: Collaborate closely with local sales teams to understand regional market dynamics, identify opportunities, and align marketing efforts involving the wider marketing functional teams (Global Demand Gen, PR, Customer Engagement) to support revenue goals.

**What you’ll bring**:

- Bachelor's degree in Marketing, Business, or related field. Advanced degree is a plus.
- Minimum of 8 years of experience in B2B technology marketing, with at least 3-5 years of field marketing experience in the ANZ region.
- Strong understanding of the IT and cybersecurity landscape in the ANZ market.
- Proven track record in planning and executing successful integrated marketing campaigns, including events, digital marketing, and partner collaboration against planned KPIs.
- Strong analytical skills with the ability to interpret data, analyze campaign performance, and provide actionable insights.
- Exceptional communication and interpersonal skills, both written and verbal.
- Proficiency in marketing automation and CRM systems (e.g., Marketo, Salesforce).
- Creative thinker with a passion for innovation and a results-oriented mindset. Desired traits: Meticulous with an eye for detail. Strong team player. High sense of integrity. Tactful and Diplomatic. Enjoys marketing.

**What success looks like**:
After six months, you will
- Be aligned with the regional sales team on key priorities
- Develop effective relationships with key partners
- Understand Infoblox marketing data flows and reporting
- Formulate a strategic go-to-market marketing strategy

After about a year, you will be
- Achieve business and personal objectives regarding demand generation, pipeline, and personal goals.
- Execute against your creative, strategic marketing plan for the region.
- Be an integral member of the ANZ team, and the close-knit Field Marketing organisation, who continually Increase contribution to the business.

**We’ve got you covered**:
Our holistic **benefits** package includes coverage of your health, wealth, and wellness—as well as a great work environment, employee programs, and company culture. We offer a competitive salary and benefits package, and generous paid time off to help you balance your life. We have a strong culture and live our **values** every day—we believe in transparency, curiosity, respect, and above all, having fun while delighting our customers.

**Why Infoblox?**

We’ve created a culture that embraces **diversity, equity, and inclusion** and rewards innovation, curiosity, and creativity. We achieve remarkable results by working together in a supportive environment that focuses on continuous learning and embraces change. So, whether you’re a software engineer, marketing manager, customer care pr

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