Marketing Executive

2 weeks ago


Melbourne, Australia Pan Pacific Hotels Group Full time

**Australia***

**PARKROYAL Monash Melbourne***

**Sales & Marketing***

**Job Grade**:

Full-Time

Pan Pacific Hotels Group has over 40 Hotels, Resorts and Serviced Suites worldwide. Our guests and our team are at the heart of everything we do. We provide gracious and dependable hospitality, across our three internationally renowned brands, PARKROYAL, PARKROYAL Collection and Pan Pacific.

The Role

Reporting to the General Manager, we are seeking an experienced Marketing Executive to take ownership of and be responsible for the execution and implementation of the marketing strategy at the PARKROYAL Monash Melbourne. This broad role will oversee all marketing, communications, brand, loyalty, digital and social activities for our hotel. Flexible work from home and hybrid office arrangements are possible.

**The successful Marketing Executive will**:

- Execute integrated marketing and communication strategies
- Work closely with Global Marketing (Singapore) to execute local campaigns and truly bring our brand to life
- Oversee the tactical execution of our digital strategy with our Singapore Digital Team and our digital agency
- Oversee and implement the hotels Social Media, Public Relations, Loyalty and Brand campaigns
- Oversee our on-line presence, including website, social media and digital platforms including monitoring online brand mentions and comments/questions posted to our social channels
- Create marketing budgets, manage spends and drive continuous ROI
- Be an amazing relationship builder, able to develop and assist to maintain strategic alliances and partnerships
- Directly managed third-party agencies (PR, Digital, Design) and collaborate to ensure strong working relationship and results

Talent Profile

**You will bring**:

- Minimum 2+years in a generalist Marketing Executive role
- Experience at producing actionable plans
- Creative and innovative out of the box thinking, willing to trial new ideas and be best in class
- Understand digital platforms and have the ability to analyse their performance
- Proven leadership with experience in marketing, communications, digital platforms
- Great relationship management skills, with a developed understanding of the interactions between marketing and the wider business
- Tertiary qualifications in Business with a major in Marketing or equivalent is desired
- Experience within the hospitality/tourism/events industry advantageous
- Desktop publishing, graphic design skills or experience with Abode, CANTO would be an advantage but not a necessity

**_As well as being a welcoming and exciting place to work, PARKROYAL Monash Melbourne offers:_**
- A monthly dry-cleaning allowance for work attire
- Attractive salary package
- Hotel discounts through our global alliance programme Discovery
- On-site parking
- 50% off food and beverages at the hotel’s restaurant & bar
- Discounted accommodation across worldwide PPHG properties
- Complimentary meal per shift

How to Apply

Join us in creating memorable experiences for our guests through PARKROYAL’s signature warmth and approachable service in this landmark destination

Human Capital & Development
PARKROYAL Monash Melbourne


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