Manager, Media and Communications, Atn

2 weeks ago

Melbourne, Australia RMIT University Full time

Overview:

- Full-time, 6 Month Fixed Term position
- Salary Level HEW 8 + 17% Superannuation and Flexible Working Arrangements
- Based at the RMIT Melbourne CBD campus, and hybrid ways of working

About You

The Manager, Media and Communications will be responsible for the management of ATN’s media and communications portfolio which is critical in supporting our strategy to be Australia’s most trusted and dynamic university grouping. Reporting to the Executive Director (ED), the Manager will have responsibility for ATN’s media management, communications and content curation. The role also has responsibility to boost our overall share of voice in the national media, increase media and public affairs opportunities for our Chair and ED, leverage our voice to benefit our six universities, as well as support our significant program of public affairs and policy advocacy. The Manager will be required to cultivate and maintain relationships with key media contacts and journalists across print and broadcast media, social media and other emerging channels, including key editors and writers in education, members of the national press gallery, national and local broadcasting, and social media outlets. This role has both national and international reach and will rely heavily on continued engagement with the Directors of Communications, Vice-Chancellors’ media teams, as well as corporate communication areas across our universities. The role will work closely with key government media contacts within Ministerial and Shadow Ministerial offices, and identifying and establishing relationships and partnerships with current, new and emerging stakeholders who influence the public affairs and media landscape across Australia. This role will help ensure ATN’s advocacy and successes are given voice throughout national and international media. With responsibility for creating and posting high-level content, the Manager will need exceptional writing and sub-editing skills to deliver key products including ATN’s key messages, speeches, media releases and opinion pieces in collaboration with Executive Director. The Manager will supervise the Marketing and Communications Officer and a Communications Intern. They will also have responsibility for management of our media analytics, media monitoring capability, website and social media channels.

To be successful in this position, you’ll have as a minimum:

- Well-developed skills in driving media relationships with senior journalists in national/state politics.
- Demonstrated experience operating in the national Australian media market.
- Well-developed skills and experience in pitching, placing and developing stories with senior journalists in national media.
- Exceptional writing and editing skills and demonstrated ability to produce clear, concise and well-presented written material in both long and short form (speeches, media releases and opinion pieces).
- Demonstrated strong working knowledge and utilisation of different channels, like traditional media and social media, for different levels of impact.
- Demonstrated experience utilising media analytics to provide high level analysis on strategic approaches.
- Excellent interpersonal and communication skills, including demonstrated ability to manage stakeholder relationships with diplomacy, sensitivity, confidentiality and tact as required.
- Strong organisational and time management skills, including demonstrated ability to effectively manage multiple projects simultaneously and meet tight deadlines.
- Demonstrated ability to operate effectively in a reactive environment and balancing unanticipated and planned work activities.
- Proven creative and solutions-focused mindset.

About the Portfolio

Australian Technology Network of Universities (ATN) is a national Australian higher education peak body, with six universities (with a strong presence both nationally and internationally and in key metropolitan and regional media markets).

Our universities are Deakin University, Curtin University, RMIT University, The University of Newcastle, University of South Australia, and University of Technology Sydney. Collectively, ATN educates 19 percent of all students in Australia and are the destination of choice for 18 per cent of Australia’s international students.

Established in 1999, ATN undertakes policy, advocacy, public affairs and national media work to benefit the shared interest of our six large, world-class Australian universities.

The ATN Directorate serves its members through a wide range of activities, including policy analysis and development, while ensuring the voice of our membership is heard at all levels of government, as well as in and through media channels throughout Australia as well as internationally.

Regarded as Australia’s most innovative and enterprising grouping, ATN prides itself on its shared mission to ensure Australia’s higher education system remains open, fair and accessible, as well

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