Digital Performance Manager, Media

2 months ago

Surry Hills, Australia News Corp Australia Full time

Are you an energetic and results-oriented Media professional seeking a new challenge working with the most dynamic media team in Australia? Look no further We have an incredible opportunity for you to join our team as a Digital Performance Trading Manager in our client side 'In-House' Media agency.

As a Digital Performance Trading Manager, you will be at the forefront of driving business success and delivering outstanding results for our brands. Your passion for understanding audience behaviour and your expertise in optimizing digital campaigns will play a pivotal role in taking our Digital Performance media team to new heights.

**Responsibilities**
- ** Execute and deliver on strategy and metric targets**: You will be responsible for implementing and executing the strategy across digital platforms. This includes understanding how to optimize platform performance aligned to their individual attributes, meeting predetermined metric targets and objectives.
- ** Financial management**: You will manage and execute best practices for the procurement of external media. This involves effectively utilizing financial resources and optimizing media spend to achieve desired results.
- ** Support revenue growth strategies**: You will play a role in supporting revenue growth strategies, such as new product development and go-to-market rollout. Additionally, you will conduct campaign yield analysis and management to maximize revenue generation.
- ** Communication and stakeholder management**: Regular communication with relevant marketing, ad-tech, operational stakeholders is vital. You will maintain regular stakeholder communications, respond to business requests, and seek feedback to ensure expectations are met.
- ** Campaign setup and optimization**: You will be responsible for proficiently setting up and managing campaigns across various buying platforms, including search, social, and programmatic media. This involves designing effective campaign structures and optimizing them for optimal performance.
- ** Performance monitoring and improvement**: You will monitor the performance of current campaigns, making necessary improvements to optimize performance and ensure they meet goals. Your test and learn mentality makes you an asset to any organization.
- ** Reporting and analytics**: Accurate and timely reporting of relevant metrics is essential. You will provide reports on various performance metrics, always seeking out insights and performance improvement recommendations based on data analysis.

**Who you are**
- An innovative thinker with a test and learn mindset
- Google trading capabilities
- Familiar with the digital media landscape, staying at the forefront of digital marketing and changing customer behaviour
- Comfortable using data-driven approaches to develop targeting, to measure, interpret and optimise results
- Experience in search engine marketing (SEM) with advanced knowledge of bid management is required to maintain and improve both performance and stakeholder communications
- Proven understanding of digital marketing principles and experience in omnichannel campaign delivery (either individually or within a team)
- Digital media buying experience across additional programmatic (display, social, video) and affiliate marketing will be regarded favourably, especially if with a media agency background

**What's in it for you?**
- A thrilling and fast-paced work environment where your expertise will be valued and rewarded.
- The opportunity to work with major brands and shape their digital performance strategies.
- The chance to collaborate with talented marketing professionals and contribute to their success.
- Ongoing learning and development opportunities to stay ahead in the dynamic world of digital media.
- Competitive compensation package and attractive benefits.

**What are the perks?**

News Benefits is our way of saying thank you to our people for their valued contribution to News, our audiences, clients and communities. Thanking them for the great things they do daily, for the greater good of Australia. Our benefits include:

- ** Exclusively ours**:

- Access to publications and products from across the News Corp family
- ** Health & wellbeing** - Advice, support and facilities for healthy minds and bodies
- ** Time off** - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.
- ** Helping you grow** - Development opportunities and recognition
- ** Financial wellbeing** - Support on making the most of your money
- ** Perks & discounts** - Exclusive offers across a range of products and services
- ** Giving back** - Make a difference to our communities.

**Who we are**
- Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment

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