Brand Manager
6 months ago
Leading international brand
- Opportunity to work on very well known products
- Salary package between $135 and 145k - 12 months initially
We are looking for a dynamic **Brand Manager** to join this very well known brand in the consumer goods Marketing Team.
You will be responsible for developing and implementing marketing plans that will establish and maintain a current and long-range vision for the brand(s) to increase sales, margin, and profitability.
**Key Responsibilities**
- Develop and implement brand growth plans
- Create an innovation pipeline for brand portfolios proudly manufactured in Australia
- Lead, develop & execute full funnel, digital advertising campaigns and promotional activities
- Lead NPD/Relaunch commercialisation & G2M strategy & execution
- Analyse performance vs. plan & identify actionable insights to continuously optimise strategy & execution
- Lead and manage the annual budget process for the brand(s)
- Liaise with key stakeholders including other subsidiaries, Global Business, Consumer Innovation Centres and Senior Management
**Requirements**:
- Bachelor’s Degree in Business Administration, Marketing or related fields; preferably in Economics, Management
- Experience in Marketing/Trade, Marketing or Advertising within a consumer goods or FMCG business.
- Project management experience
- Nielsen knowledge is a plus
If you are passionate about Omnichannel retailing, digital shopper experiences and building brands in a rapidly changing environment, I would love to hear from you.
Paying between 135k and 145k package depending on experience, 12 month fixed term contract initially, moving to perm.
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