Digital Data Analyst

2 weeks ago

Millers Point, Australia AKQA Full time

Analytics is one of the fastest-growing disciplines at AKQA with executive support, a global team, a big data stack, and a wide range of capabilities — including user experience insight and applied machine learning. Our clients are building the future of their businesses, more than ever with data at the heart of making this future a reality.

At AKQA, you’ll work in an innovative and inclusive culture surrounded by some of the brightest minds in their fields. You’ll also have the opportunity to learn and grow within a creative and technically advanced team, and have access to ongoing personal and professional development. Located in Melbourne, we work in a hybrid WFH model, with Monday, Tuesday and Thursday in the studio each week.

ROLE REQUIREMENTS
- Build a strong understanding of your clients’ business challenges and goals.
- Take a proactive approach to problem-solving, developing hypotheses and actionable insights from data sets related to everything from eCommerce shopping carts to online video.
- Prepare reports and create dashboards which give our clients information and insight into their business’ performance.
- Collaborate with technical engineers to integrate data platforms together.
- Design, deploy, analyse and optimise A/B and multivariate tests.
- Configure and deploy website tagging and analytics tools for site implementations, including custom events, variables and dimensions.
- Prepare presentations and present to senior-level clients, combining your ability to generate insights with your data manipulation and visualisation skills.

QUALITIES AND CHARACTERISTICS
- Demonstrable experience with Google Analytics is a must including implementation
- Working knowledge of Adobe Experience Cloud products such as Analytics, Target, Audience Manager and Launch desired.
- Experience with A/B testing software such as Optimizely is highly regarded
- Understanding of campaign tracking.
- Experience with Google Tag Manager and wider Google 360 suite desired.
- Ability to write basic code for data manipulation.
- High proficiency in MS Excel.
- Experience with Tableau or Power BI is highly regarded.
- Strong communication skills, enabling you to present insights with confidence and ‘tell a story’ with data.
- Enthusiastic, solution-focused attitude, with a passion to find the best outcome for all projects.

**Job Types**: Full-time, Permanent

Pay: $84,140.85 - $120,000.00 per year

Work Location: Hybrid remote in Millers Point, NSW 2000

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