Marketing Campaigns Advisor

2 weeks ago


Melbourne City Centre, Australia Parks Victoria Full time

Enjoy promoting the benefits of nature every day
- Manage relationships with internal and external partners including briefing media and creative agencies.

About the role
As the Marketing Campaigns Advisor, you will be responsible for managing the development and implementation of marketing strategies, campaigns and materials to promote Parks Victoria's programs and initiatives, park destinations, products and services and to assist in managing visitor behaviour.

**We're looking for someone with**:

- A tertiary qualification in Marketing, Communications or a related discipline
- Experience in developing end-to-end multi-channel marketing campaigns and projects, including strategic planning, concept development, implementation and evaluation, to successfully promote destinations, visitor experiences and/or manage behaviours
- Demonstrated experience in best-practice digital engagement activities with clear KPIs and an innovative and data-driven approach to achieve measurable goals
- Proven ability in managing complex, sensitive and long-term projects to develop and implement systems, standards, tools or protocols that ensure the consistent delivery of an organisation's brand and marketing activities
- A current Resume
- A Cover Letter

**Application Closing date**: Sunday 29 January 2023
Culture
The Visitor Experience Division oversees all marketing, tourism, commercial activation, visitor experience, partnership experience, digital, media, communications and public relations activities to support Parks Victoria.
Sound like you?
Organisational Commitments
Parks Victoria is committed to child safety and has zero tolerance for child abuse and all forms of harm to children, in accordance with the Victorian Child Safe Standards. All prospective employees to undergo a National Police Record Check and Working with Children Check prior to commencing employment.
Parks Victoria recognises diversity and inclusion is everyone's business. We value a culture where everyone can be themselves at work, regardless of background, orientation, age or gender, that brings out our best, values everyone's contribution and works within a flexible working environment, ultimately reflecting the community we serve.
Parks Victoria's policies require the successful applicant to be up-to-date based on Australian Technical Advisory Group on Immunisation (ATAGI) vaccination advice. The successful applicant for this role will be required to provide evidence of vaccination or exemption status as part of the recruitment process.


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