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Social Media Producer

4 weeks ago


Sydney, Australia Mamamia Full time

Mamamia is Australia's largest independent women's media company, with a decade-long reputation for being on the pulse of what women are talking about. If the Mamamia brand were a person, we'd be the one you can't stop talking to - we're candid, warm, honest and inclusive, and every day we're telling new stories you can't turn away from.

Mamamia are currently looking for a new Social Media producer (TikTok Specialist). The objective of the Social Media producer (TikTok Specialist) is to develop and execute Mamamia's social media strategy with a focus on TikTok across our Content (Editorial & Podcasts) network to engage and grow our audience.

**You will**:
Shoot and create engaging social-first videos to a high standard that align with our style guide.
- Creating streamlined ways of working with podcast teams and editorial team members, assisting both teams with achieving overarching social goals.
- Be the go-to person for what's trending and how to work best with ever-changing algorithm
- Monitor insights from TikTok, analyse the latest trends and patterns ensuring the strategy evolves with algorithm updates and changes in audience interests.

**About You**:

- Absolute passion for TikTok and an understanding of its audience
- Demonstrated understanding of creating content including short-form video for Instagram Reels, Stories, Grid and TikTok.
- 2-3 years' experience in a similar social media content creator role
- Ability to plan and manage competing deadlines and priorities
- Strong communication skills
- Strong attention to detail
- Positive and solutions-focused attitude
- Sound knowledge of social media best practices and the changing social media landscape
- Demonstrated knowledge and interest in podcasts, digital trends, digital media and emerging technologies

**About us**:
We're fast-paced and innovative, and democratic when it comes to strategies and ideas.

We're small enough that you can create real and tangible change, and have your voice heard, and large enough that we can support your ideas with experienced, industry-leading teams, and deliver them to an audience of millions of women every month.

The core purpose of Mamamia is to make the world a better place for women and girls, and we live this philosophy in the content we create, and with the work we do with our charity partner, Room to Read. The independence and empowerment of women starts with universal literacy, and since 2017, Mamamia has supported Room to Read's Girls' Education Program, which breaks cycles of illiteracy in Asia and Africa. We've funded the education of tens of thousands of girls, and Mamamia staff have visited the schools where we've made an impact.

**As well as being a meaningful and exciting place to work, Mamamia offers**:

- A fun, dynamic and collaborative workplace culture
- Learning & Development - tailored to each person's individual goals
- A day off for your birthday (mama-me day)
- Flexible working conditions
- Monthly birthday celebrations and quarterly events
- Free breakfast daily
- Purchased annual leave scheme
- Paid parental leave
- Reward and Recognition - pick a prize from our rewards menu when you are recognised by your team
- Paid volunteer leave to get involved with our charity partners.

Mamamia is an equal opportunity employer, all applicants will be considered regardless of your race, sexuality, religion, colour, gender identity or parental status. We strongly encourage Aboriginal and Torres Strait Islander people to apply.


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