Brand Marketing Specialist

3 weeks ago


Melbourne, Australia Rinnai Australia Full time

**Global Leader in Hot Water & HVAC products**:

- ** Great team culture and hybrid work environment**:

- ** Opportunity for personal growth and development**

Welcome to **Rinnai Australia.** A market leader in hot water, heating, air conditioning and renewable energy appliances for both commercial and domestic markets. Our people are at the heart of everything we do, and we attribute our success and growth over the last 50 years to the contribution of our employees. In joining the Rinnai team, you will be supported at every turn.

We have an exciting opportunity for an experienced **Brand Marketing Specialist** to join our team in Keysborough on a permanent full-time basis and shape our external marketing communications. This role is for a marketing allrounder who is looking to take ownership of consumer marketing to deliver a robust plan and effective activities.

**About the role**:

- Drive the enhancement of Rinnai's brand reputation and market share among Business-to-Consumer (B2C) audiences. The role focuses on the planning and execution of marketing communications to engage / educate consumers, as well as manage Rinnai's online reputation
- Lead Rinnai's B2C marketing communications, developing plans and executing campaigns, national promotions, social media, PR, consumer events and sponsorship activities
- This role will also lead Rinnai's online reputation management. This includes the development initiatives aimed to lift positive reviews of Rinnai across social, review sites and Google Listings
- Collaborate with internal and external stakeholders to create on-brand marketing activities that enhance profitability and brand recognition
- Develop and deliver clear and engaging presentations to stakeholders
- Understand the competitive landscape and trends across core markets and be able to develop appropriate responses and actions.

**About you**:

- Experienced in developing and deploying marketing campaigns
- Strong understanding of marketing principles to drive financial and brand metrics
- Comfortable collaborating with internal and external stakeholders
- Well-developed written and verbal communication skills
- Excellent organisational skills and a keen eye for detail
- A highly driven and dynamic individual with a strong work ethic
- The ability to develop and meet accurate deadlines.

To ensure success in this role, you will have experience working in marketing communications, with a background in brand management, or in agency working on consumer brands. Your ability to write and communicate effectively with a strong creative flair is essential, as is your tertiary qualification in marketing or related field.

**Rinnai Australia** will support your efforts to achieve excellence. We offer a sound remuneration package, supportive team environment, development opportunities, health and wellbeing programs, generous discounts across our entire product range and much more.

If you are looking for that next role that will provide you with an opportunity for success and development, then we would love to hear from you.

Applications Close: 02 Apr 2024



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