Marketing Manager

3 days ago


Melbourne, Australia AIA Full time

BE THE DIFFERENCE

At AIA we don’t simply believe in being ‘the best’. We believe in better - because there’s no limit to how far ‘better’ can take us. Everything we do is driven by our purpose to make a difference by helping people embrace Healthier, Longer, Better Lives. And every one of our people has an important role to play. If you want to make a difference by helping shape a healthier, better-protected Australia, read on.

The opportunity:
AIA Vitality is a personalised, science-backed health and wellbeing program that supports you every day to make healthier lifestyle choices. The program incentivises you to move more, eat well and complete regular health checks.

We have a fantastic opportunity for a Marketing Manager - Customer Engagement & Retention to join our AIA Vitality team in Melbourne or Sydney.

As the Marketing Manager, you will design and deliver AIA Vitality’s customer engagement and retention strategy that aligns to and supports an integrated end-to-end customer experience. You will leverage customer insights and data to drive the right customer outcomes, competitive advantage, and commercial outcomes.

This is an exciting time to join a growing business and a high performing team dedicated to making a real difference for our customers.

To do this successfully you will:
- Deliver the Partner marketing calendar and campaign schedule to nurture positive outcomes for partners and their members- Develop and execute customer communications that aligns to our brand strategy and tone of voice- Drive personalized and compelling messaging to a range of AIA Vitality members and affiliates to drive customer lifetime value through engagement and retention- Build business cases and work with project and technical teams to secure required data, technology to support the retention and engagement strategy- Lead and mentor 1 direct report - Engagement & Retention Specialist

You will have experience in a customer engagement and retention marketing role gained from the financial services industry. Experience working in the health insurance industry will be highly regarded.

You have strong relationship management skills with the ability to engage, influence and strategise with a wide range of internal stakeholders. You will also have good knowledge of digital marketing and CRM systems.

Most importantly, you are passionate about health and wellness and connected to our purpose to help people embrace Healthier, Longer, Better Lives.

Why choose AIA:
At AIA, we’ve made a promise to help people live healthier, longer, better lives. And it starts with our own people.- Access our training and development to build on your current skills- Career development through internal mobility opportunities- Work for a business helping millions of Australians and make a difference to someone’s life everyday- Access additional leave days a year to recharge and refresh yourself- Enjoy wonderful Health and Wellbeing initiatives that support you- Work with supportive and inclusive managers- Flexible working arrangement

At AIA Australia, we’re proud to help guide, support and protect the wellbeing of over 3.5 million Australians. Through life and health insurance, financial wellbeing and our total wellbeing ecosystem that includes AIA Vitality - the world’s leading science-backed wellbeing programme - we’ve started a movement to make Australia the healthiest, best protected nation in the world. As part of the AIA Group - the largest independent publicly listed pan-Asian life insurance group with a presence in 18 markets in Asia-Pacific - it is our ambition to engage one billion people to live Healthier, Longer, Better Lives by 2030. Lots of companies like to say they’re different. What makes us truly different at AIA, is the difference we make in people’s lives.

AIA is different. Are you?



  • South Melbourne, Australia Pepper Marketing Full time

    An entry-level marketing support role with mentoring, training and opportunities for promotion - Additional leave benefits over Christmas and during the year - Salary of $55,000 to $65,000 plus super depending on experience We’re a boutique marketing agency with a great team working with some of the biggest names in tech. The marketing admin assistant...


  • Melbourne, Australia SupaMac Marketing Pty Ltd Full time

    About Us :Burgess Rawson is Australia's largest privately owned commercial real estate agency and experiencing an exciting phase of growth and transformationAbout You :Bachelor or qualification in business or relevant work experience equivalentPosition Summary :Are you an experienced Account Manager looking for a role where no two days are the same? Can you...


  • South Melbourne, Australia Pepper Marketing Full time

    Flexible Part-time role, 4 days a week (Mon to Thur), with the option to extend to full-time - Manage client reporting, database management and office admin - Flexible leave options, including an additional 2 weeks leave over Christmas - Salary of $55,000 to $65,000 pro-rata plus super depending on experience We’re a boutique marketing agency with a great...


  • South Melbourne, Australia Pepper Marketing Full time

    Flexible Part-time role, 4 days a week (Mon to Thur), with the option to extend to full-time - Manage client reporting, database management and office admin - Flexible leave options, including an additional 2 weeks leave over Christmas - Salary of $55,000 to $65,000 pro-rata plus super depending on experience We’re a boutique marketing agency with a great...


  • Melbourne, Victoria, Australia Predictable Marketing Pty Ltd Full time

    Predictable Marketing is a growth marketing agency specialising in acquiring clients for high-ticket service-based businesses.We provide end-to-end services, including market research, funnel creation, video sales letter development, and paid advertising, to help you consistently generate "ready to buy" prospects and achieve a minimum 4:1 return on ad...


  • Melbourne, Victoria, Australia Predictable Marketing Pty Ltd Full time

    Predictable Marketing specializes in assisting high-end service-based businesses in acquiring clients. They offer a range of services, including market research, developing sales funnels, creating video sales letters, and managing paid advertising campaigns, all aimed at helping businesses consistently attract potential buyers and achieve a minimum 4:1...


  • Melbourne, Victoria, Australia Array Marketing Full time

    Are you a strategic and dynamic Business Development professional looking impact the retail display industry? Array Marketing is seeking a Business Development Manager to drive our growth across Australia and New Zealand. This role is pivotal in identifying new market opportunities, forging partnerships, and driving sales.Your Key Responsibilities:Lead...


  • Melbourne, Australia 3 Phase Marketing Full time

    **Melbourne**: The reality is, we spend most of our lives at work, so it helps if it’s a rewarding, inspiring place to be. At 3PM, we’ve gone out of our way to create an environment where the whole team is truly valued - where coming to work is something we actually get excited about. Agency-land has gained itself a crappy reputation over the years. But...


  • Melbourne, Victoria, Australia 3 Phase Marketing Full time

    Melbourne:The reality is, we spend most of our lives at work, so it helps if it's a rewarding, inspiring place to be. At 3PM, we've gone out of our way to create an environment where the whole team is truly valued - where coming to work is something we actually get excited about.Agency-land has gained itself a crappy reputation over the years. But we're not...

  • Campaign Manager

    3 weeks ago


    Melbourne, Australia 3 Phase Marketing Full time

    **Melbourne**: The reality is, we spend most of our lives at work, so it helps if it’s a rewarding, inspiring place to be. At 3PM, we’ve gone out of our way to create an environment where the whole team is truly valued - where coming to work is something we actually get excited about. Agency-land has gained itself a crappy reputation over the years. But...

  • Campaign Manager

    5 days ago


    Melbourne, Australia 3 Phase Marketing Full time

    **Melbourne**: The reality is, we spend most of our lives at work, so it helps if it’s a rewarding, inspiring place to be. At 3PM, we’ve gone out of our way to create an environment where the whole team is truly valued - where coming to work is something we actually get excited about. Agency-land has gained itself a crappy reputation over the years. But...

  • Campaign Manager

    1 week ago


    Melbourne, Victoria, Australia 3 Phase Marketing Full time

    Melbourne:The reality is, we spend most of our lives at work, so it helps if it's a rewarding, inspiring place to be. At 3PM, we've gone out of our way to create an environment where the whole team is truly valued - where coming to work is something we actually get excited about.Agency-land has gained itself a crappy reputation over the years. But we're not...


  • Melbourne, Australia Selligent Marketing Cloud Full time

    Marigold helps brands foster customer relationships through the science and art of connection. Marigold Relationship Marketing is a suite of world-class martech solutions that help marketers create long term customer love and loyalty. Marigold’s products address the Messaging, Loyalty and Experiences marketing offerings, to a customer base that is...


  • Melbourne, Australia Sea Salt Marketing Full time

    Are you an experienced and highly organised Account Manager? If yes, we would love to meet you! With a passion for everything digital marketing, you have great project management skills, and are on top of the latest social media trends to add value to our range of building and design clients. Working as part of our passionate content team who report to the...


  • Melbourne, Australia Sea Salt Marketing Full time

    Are you an experienced and highly organised Account Manager? If yes, we would love to meet you! With a passion for everything digital marketing, you have great project management skills, and are on top of the latest social media trends to add value to our range of building and design clients. Working as part of our passionate content team who report to the...


  • Melbourne, Australia Selligent Marketing Cloud Full time

    Marigold helps brands foster customer relationships through the science and art of connection. Marigold Relationship Marketing is a suite of world-class martech solutions that help marketers create long term customer love and loyalty. Marigold’s products address the Messaging, Loyalty and Experiences marketing offerings, to a customer base that is...

  • Marketing Manager

    3 weeks ago


    Melbourne, Australia Spring Professional Full time

    Australia's successful private commercial property investment firm - Opportunities for career growth and development - Work life balance and access to industry training programs **_Have you ever thought about growing your marketing career in Retail Property? Or perhaps you are a Marketing Executive, with shopping centre experience, looking to step up into a...

  • Marketing Manager

    3 days ago


    Melbourne, Australia FourQuarters Full time

    6 Months Fixed Term Contract - Melbourne, CBD - $140k - $160k inclusive of super A global healthcare organisation is currently looking for a Marketing Manager to join their Marketing team. Reporting into the Marketing Director, this role will be managing a team of 4, looking after brand awareness, marketing campaigns and advertising. This role is a key...

  • Marketing Manager

    3 weeks ago


    Melbourne, Australia DNA Talent Full time

    **Marketing Manager**: **About the Company**: The company offers an extensive selection of hardware and retail products. As a company, they are committed to innovation, value, quality and providing a full range of work and lifestyle products. **About the Role**: Our client needs a Marketing Manager - Brands to work across the product portfolio. Works with...

  • Marketing Manager

    2 weeks ago


    Melbourne, Australia Universal Business Team Full time

    The Company: *X-Pak Global offers clients across Australia a quality, safe and certified range of load restraint solutions. Backed up with a variety of industry-leading products, their expert technical staff can provide training, advice, and on-site product demonstrations. The X-Pak range is a must for exporters, logistics and manufacturing industries...