Brand Manager

3 weeks ago


Chatswood, Australia Henkel Full time

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel continuously drive the evolution in dynamic categories. With our trusted brands, including Cold Power, Bref and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

**Dare to make an impact?**

**YOUR ROLE**:

- Drive brand performance across ANZ to achieve business KPI’s.
- Own, develop and implement strong 3 year brand plans for Australia and New Zealand that build brand equity and unlock long term category & brand growth.
- Develop and implement strong 3-5year innovation plans (Masterplans) for ANZ, leveraging the global innovation pipeline and local R&D capacities to unlock category and brand growth opportunities and deliver to consumer needs.
- Build a deep understanding of macro, category and consumer trends & insights to drive innovative strategies and plans for long term brand growth.
- Demonstrate an innovative mindset in leading the development and implementation of compelling communication strategies and plans (ATL advertising campaigns, media strategies and BTL activations) that maximise budgets and deliver to brand objectives.
- Demonstrate a deep understanding of media trends, insights, and principles to achieve innovative go-to-market plans and maximise brand investment.

**YOUR SKILLS**:

- Bachelor’s degree in Marketing or Business-related fields.
- Minimum of three plus (3 plus) years’ marketing experience ideally in FMCG.
- Proven success in managing brands for performance coupled with stakeholder management.
- A passion for brands and a consumer centric mindset that puts the consumer at the heart.
- Strong written and verbal communication skills.
- Results orientated & presentation skills.

**JOB ID**: 23056922

**Contract & Job type**: Full Time, Limited Term


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