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Marketing Specialist

1 month ago

Southport, Australia Imperial Capital Group Australia Full time

Full time - $90,000 - $110,000 + super depending on experience
- Fun small team based in our Southport office
- Use your create flare to autonomously run campaigns

We are a group of Finance and Marketing companies with a national footprint with the goal to provide Australians across the country with committed and prosperous financial advice.

With our combined experiences as financial advisers, managers and business owners, here is your opportunity to be part of our exciting growth strategy. We live and breathe to reach as many Australians as possible to help benefit their superannuation funds and overall financial position. We take the stress out of managing finances and believe with our experience, we can deliver a better way to service the needs of our clients in this marketplace.

Following a period of sustained growth we are now seeking a Marketing Specialist to play a pivotal role in developing and implementing digital marketing strategies to achieve our business goals. You will be responsible for managing various digital channels, analysing data to optimise campaigns with the goal of maximising our leads generated for our Financial Planners.

Key Deliverables will not be limited to:

- Create and execute integrated marketing strategies and campaigns across all our businesses
- Monitor and analyse campaign performance using various analytics tools and provide actionable insights and recommendations to optimize campaign performance and achieve business goals.
- Familiarity with brainstorming and implementing various marketing strategies to increase lead generation and using digital marketing trends to grow business outreach.
- Create systems and processes that will enable future team members and colleagues to excel in their roles.
- Improve ROI and revenue growth through identifying efficient use of ad spend.

You will already have:

- Proven track record of building high-performing campaigns with verifiable return on ad spend.
- Digital strategy and execution experience centred around lead generation, ideally within financial or professional services.
- Tertiary qualifications in Marketing or Communications will be highly regarded
- the ability to work under pressure and to tight deadlines - and keep cool whilst doing so.

If you are a results-driven digital marketing professional who is passionate about creating and executing effective digital marketing strategies, we would love to hear from you. Join our team and help us take our digital marketing efforts to the next level

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