Retail Marketing

5 months ago


Adelaide Region SA, Australia Frontline Recruitment Full time

CALLING ALL CREATIVES
Taking lead on our Clients brand, content, events & partnership, you'll be working with brands such as TAG Heuer, Vera Wang, Autore and more

**About the Company & Role**

Our client is a leading retail business that specialises in premium and luxury products. They are growing so are looking to expand their team, it is an exciting time to join them

We are looking to hire an experienced creative content creator to become the **Brand Content, Events & Partnerships Manager**

The opportunity is pretty amazing, a combination of strategy, creative and analytics. This role is integral to the marketing department, taking the lead on the digital content strategy, plan and execution.

Supported by a marketing coordinator, the Brand Content Manager would work with the Head of Marketing and the eCommerce Manager on the brands 12-month content strategy including:

- eDM
- blog/website
- social - organic and paid including influencers
- events & partnerships

**Key Responsibilities**:

- Content strategy, development and execution considering business objectives, audience personas and brand value proposition.
- Long & short form digital copywriting with a brand and direct response approach - social organic and ads; eDM; & blog
- Social media advertising considering consumer funnel stages, considering set-up, recommending budget, targeting and goals plus optimisation
- Digital analytics - website (SEO/SEM), social and eDM.
- Project management
- eDM platform working knowledge (Klaviyo or Mailchimp ideal)
- Work closely with creative and graphic design teams to produce visual materials
- Oversee all logístical coordination and implementation of events, including vendor management, staffing, and event set-up/teardown

**Required Skills and Experience**:

- Bachelor's degree in Marketing, Business Administration or equivalent
- CRM contact management & user journey experience
- Luxury retail category experience.
- Campaign conversion rate optimisation & ROI analysis experience
- Adobe Suite graphic design skills & Shopify & SalesForce experience.
- Strong problem-solving skills and attention to detail for quick decisions
- Ability to work well within strict timelines and budgets
- A positive attitude, adaptable nature, and strong work ethic

Be a part of this business through their growth, learn from senior leaders in the field and grow your career

All while working with beautiful luxury products

**Recruiter: Dannielle Zwirek | Reference: 191878**

Alternatively for a confidential discussion please contact **Dannielle Zwirek **on **0**426 077 694**quoting the reference number above.

**Note: Not all our current vacancies are listed on job boards. Check out our Frontline Retail website for a complete listing


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