Digital Marketing Specialist
2 weeks ago
** This role is at ACM (not for Hatch)**
Hatch is supporting ACM to find a great Digital Marketing Specialist - Google Analytics to join their marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like ACM.
**About the role at ACM**
The Digital Analytics Implementation Specialist will be responsible for implementing, maintaining, and analysing Google Analytics for our company's websites and mobile apps. The purpose of this position is to drive data-driven decision-making by providing actionable insights on key performance metrics, identifying areas for improvement, and developing strategic analytics solutions. You will:
- Consolidate tracking requirements
- Execute tag configuration and ongoing QA
- Maintain technical governance, including data layer requirement gathering
- Execute JavaScript, HTML, and CSS changes
- Work with the Google Cloud Platform (BigQuery, Data Studio, Cloud Storage, Cloud Functions, etc.)
**Seniority**
**Mid Level** - A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically within 2-5 years of experience.
**Core Responsibilities**
- Paid Search - Manages pay-per-click advertising campaigns including the strategy, design, implementation, and analysis of ad performance
- Search Engine Optimization - Increase the visibility of a website or piece of content in search engine listings
- Research and Insight Development - Develop deep market and customer insights to guide strategy and activities
**Strengths**
- Results orientation - Focuses on outcomes and the steps it takes to achieve them
- Learning agility - Identifies and applies strategies to enhance reception, retention and use of newly acquired information, skills, and abilities
- Numerical problem solving - Works with numerical information and performs mathematical calculations to solve problems
Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like ACM.
We do not discriminate on the basis of gender identity, sexual orientation, cultural identity, disability, age, or any other non-merit factors. To put it simply, Hatch is for everyone.
**Salary**: $80,000.00 - $120,000.00 per year
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