Brand Manager

2 weeks ago

Frenchs Forest, Australia Henkel Full time

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

**This role is currently located on Sydney’s Northern Beaches, French Forest, however will relocate to North Shore, Chatswood, September 2024.**

**Dare to make an impact?**

**YOUR ROLE**:

- Drive brand performance across ANZ to achieve business KPI’s.
- Own, develop and implement strong 3 year brand plans for Australia and New Zealand that build brand equity and unlock long term category & brand growth.
- Develop and implement strong 3-5year innovation plans (Masterplans) for ANZ, leveraging the global innovation pipeline and local R&D capacities to unlock category and brand growth opportunities and deliver to consumer needs.
- Build a deep understanding of macro, category and consumer trends & insights to drive innovative strategies and plans for long term brand growth.
- Demonstrate an innovative mindset in leading the development and implementation of compelling communication strategies and plans (ATL advertising campaigns, media strategies and BTL activations) that maximise budgets and deliver to brand objectives.
- Demonstrate a deep understanding of media trends, insights, and principles to achieve innovative go-to-market plans and maximise brand investment.

**YOUR SKILLS**:

- Bachelor’s degree in Marketing or Business related fields.
- Minimum of three+ (3+) years’ marketing experience ideally in FMCG
- Strong stakeholder management and influencing skills.
- Proven success in managing brands for performance.
- A passion for brands and a consumer centric mindset that puts the consumer at the heart.
- Excellent project management, planning and organisational skills.
- Proven financial and analytical skills.
- Strong communication and presentation skills
- Will consider a high performing Assistant Brand Manager or Shopper Marketing experience.

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to gender, origin, culture, mindset, generation, disability, religion and sexual orientation.

**JOB ID**: 23051544

**Contract & Job type**: Full Time, Regular

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