Digital Campaign Producer
7 days ago
Our network of family-owned businesses are taking on the competition, and our Marketing, Creative and Communications Team help put them on the map. They use data-driven insights to understand what customers truly want, working with local retailers to deliver personalised solutions that make a difference.
The role holder will support & collaborate with multiple stakeholders & teams to deliver offers and communications to the right shoppers at the right time to optimise the impact on sales, supplier income and return on investment for the Digital Channels programs.
What you’ll do
- Utilise the Adobe Creative Suite to create graphical and creative assets for digital campaigns, including catalogue, offer specials, newsletters, lifecycle, product, and retailer specific campaigns.
- Work with campaign coordinators, operations, and campaign planning manager to ensure all scheduled and planned campaigns are delivered to their timelines, and within branding guidelines. Support and adhere to a campaign calendar and contact frequency management for shoppers.
- Create insights from data to develop actionable recommendations based on product purchase behaviour, frequency, and Lifetime Value for use in planning and campaign improvements.
- Ensure all campaigns and the use of shopper data are delivered within the frameworks of applicable legislation (Spam Act and Privacy Act) and best practice industry guidelines.
What you’ll bring
- Demonstrated experience delivering on investment from marketing initiatives
- Excellent written & verbal communication
- Advanced knowledge of photoshop & illustrator, working knowledge of html
- Ability to read & interpret campaign results
- Proven ability to build positive working relationships with stakeholders
What we can offer
- Hybrid working - flexibility is in our DNA
- Free on-site parking and close to public transport
- An extra week of annual leave after your first year as part of our Fifth Week program, and the opportunity to purchase annual leave to help you recharge
- Our MetHealth wellbeing program is designed to help you enjoy work/life balance and get the most out of life
- Access to 12 paid weeks of gender-equal parental leave for primary carers, and three weeks for partners
We’re all about celebrating success, and we’re proud to be a WGEA Employer of Choice for Equity, an accredited Flex Ready workplace, and a Gold Standard Mental Health First Aid skilled workplace.
The industry is changing, and we need adaptable people who thrive under pressure to build meaningful relationships with our diverse family of independents. So, get stuck into a promising career in a fast-growing industry. Together, we can supply Australia/New Zealand with a better retail future, powered by local communities.
Make your Mark
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