marketing Technology Specialist

5 days ago


Perth, Australia Synergy AU Full time

The time to join Synergy has never been more exciting because you’ll be helping us to deliver on our commitment towards becoming a net zero carbon emission business by 2050.

We are investing $3 billion in large-scale renewables development and creating unlimited opportunities for our people to contribute to the growth of innovative solutions in our operations as we invest. This is your chance to help us transform the energy industry and build a more sustainable future for Western Australia.

Synergy is proud to be Western Australia’s largest electricity generator and energy retailer. We deliver secure electricity to homes and businesses throughout the Southwest Interconnected System (SWIS) from Coral Bay in the north, to Kalgoorlie in the east, and to Esperance in the south

Click here to discover more about how Western Australia’s energy landscape is evolving to become more sustainable.

**Role Summary**:
The Marketing Technology Specialist is a newly created opportunity in our Digital and Campaigns team based at our Perth CBD Offices.

The Marketing Technologist plays a vital role in advancing Synergy's digital marketing landscape by leveraging technology and data-driven strategies. This role contributes to the continuous evolution of marketing solutions to meet the ever-changing demands of our industry. You will provide expert technical consultation and foster a culture of knowledge sharing within the Digital & Customer Campaigns team, as well as the wider Customer Marketing function.

**Key responsibilities of the role include**:

- Collaborate with the digital transformation program to understand and leverage marketing cloud solutions, enabling continuous improvements and support for future initiatives.
- Architect and maintain the overall marketing technology stack, integrating and optimising the use of various marketing technology products to achieve a cohesive and efficient MarTech ecosystem.
- Collaborate with key stakeholders in digital and campaigns team to provide strategic input on the adoption of innovative marketing technologies and trends, with a specific focus on enhancing the omnichannel customer experience. Contribute insights and recommendations that align marketing technology initiatives with broader organisational goals, ensuring Synergy remains at the forefront of digital marketing excellence and delivers a seamless omnichannel experience to customers.
- Monitor the performance of marketing technology products and ensure that they meet established Service Level Agreements (SLAs). Proactively identify and address performance issues, downtime, or bottlenecks to maintain uninterrupted campaign execution.

**What you’ll bring**:

- 7+ years’ experience in a similar digital marketing/technology role
- Bachelor’s Degree qualification in Marketing or related area
- Experience in marketing technology platforms, such as CRM, marketing automation and data analytics software.
- Effective stakeholders and partner management.
- Experience with Salesforce Marketing cloud, Sitecore and Adobe Suite will be highly regarded.

**What we offer**:
Working for an employer of choice also means you will enjoy:

- Flexible work arrangements
- Professional Development Opportunities
- Purchased Annual Leave
- Best practice parental leave

Click here for a full list of our benefits

**Every Voice Matters**

Our employees have a choice to work for Synergy and it’s a choice we respect and value. In addition to our focus on creating a greener future, Synergy is committed to its ‘people first’ culture and providing an exceptional place to work where our people experience a sense of belonging and have opportunities to learn and grow.



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