Marketing Specialist

2 months ago


Perth, Australia Micromine Full time

Join one of the world’s premier mining technology companies
- An established business, operating for 37 years, with 22 offices globally
- A People first working culture, work from home and flexibility options, and great benefits

**About Us**

Founded 37 years ago, Micromine is at the cutting edge of next-generation technology for mining. With offices in 9 different countries, we are one of the world's premier mining software companies; our technology is used in all corners of the globe.

**What We Offer**

An established multinational business, growing fast, with great benefits:

- High growth company providing agile career opportunities
- Work from home and flexible working options
- 12 weeks paid parental leave - primary and secondary carers
- Free gym membership
- Employee Assistance Program for you and your family
- Discounted private health insurance
- Access to LinkedIn Learning and other development training
- Engaging team culture and a modern office in Perth, CBD

**About The Opportunity**

The Marketing Specialist is responsible for implementing marketing activities that align with the APAC Marketing Strategy, with a focus on driving lead generation, brand awareness and customer retention.
- Plan and execute regional events, conferences and webinars.
- Develop and execute local marketing campaigns.
- Support global product launches and major releases with local go-to-market strategies.
- Monitor and report on the effectiveness of marketing initiatives.
- Monitor and manage marketing budgets, ensuring projects are delivered on time and within scope.
- Ensure all local marketing efforts align with brand standards and guidelines.

**About You**

You will have a proven background in managing multi-channel marketing campaigns.

We are looking for the following skills and expertise:

- 5+ years experience in marketing, ideally for a B2B technology or SaaS business.
- Strong understanding of digital marketing channels, tools and best practices.
- Ability to manage multiple projects and campaigns simultaneously.
- Experience managing a calendar of events and conferences.
- Experience producing webinars and virtual events.
- Excellent communication skills both verbal and written.
- Experience with Marketing Automation Platforms (Eloqua, Hubspot etc.).
- Familiarity with CRM and database marketing (Netsuite, Hubspot).
- Experience with LinkedIn advertising.
- Ability to monitor and report on the effectiveness of marketing initiatives, analyse results, undercover audience insights and make recommendations for improvements.
- Bachelor’s degree in Marketing, Business, Communications or related field.
- Exposure to mining desirable but not essential.

**Next Steps**

Video


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