Brand Manager

3 weeks ago

Melbourne, Australia carsales Full time

**Company Description** Are you ready to be a big part of something big?**

At carsales, we're all about making buying and selling a great experience. For 25 years we’ve been evolving with the new economy to help people choose how they move today and tomorrow.

When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible, we strive to feel small. Small enough to quickly change tack, small enough to learn from different departments and small enough to connect authentically with leadership.

Not something you’d expect from one of the country’s biggest tech companies, is it?

And one of the best parts? We give you the autonomy to choose the working location that best suits your lifestyle - Office, Hybrid or Anywhere.

**What’s on offer**:

- A place where you can move your career forward, where you’ll be continuously backed to make new ideas happen, and the chance to do work that makes real, significant impact in the world.
- We’re proud to be recognised as one of Australia’s Best Workplaces by Great Place to Work®, an AFR BOSS Best Place to Work, a Family Friendly Workplace, and WGEA Employer of Choice for Gender Equality.
- The support of a highly engaged, high-performing team including a leadership team that’s you’ll actually have face time with.
- 22 weeks paid parental leave for primary caregivers, four weeks paid secondary caregivers leave, six weeks paid gender transition leave.

**Job Description** What you’ll do**:
This is your opportunity to join carsales as a Brand Manager. Working within the Marketing, Customer and Content team, this position plays a crucial role in the development, implementation and management of our brand’s strategies to ensure consistency and alignment with our business objectives.

In this role you will collaborate closely with various teams across the marketing and content team, as well as the wider business, to ensure that all activities align with the brands objectives and messaging.
- Develop and execute comprehensive brand strategies that drive brand awareness, engagement, and loyalty.
- Support the development of our brand's positioning, brand pillars, brand messaging and visual identity to resonate with target audiences.
- Lead the re-development of brand guidelines, ensuring consistency across all marketing materials and communications.
- Support the development of our brand architecture framework to ensure a cohesive and effective structure for all brands, products and services.
- Proactively identify opportunities for brand growth and innovation across various channels, staying ahead of industry trends and emerging technologies.

**Qualifications** What are we looking for?**
- Demonstrated inclusive and interpersonal attributes that connect you to our behaviours (we change the game, we own it, we step in, we are curious, we don’t take ourselves too seriously).
- A strategic thinker who is able to think critically and develop long-term brand strategies aligned to overall business objectives.
- Proven track record in managing all aspects of brand development, including brand positioning, brand identity and messaging.
- Strong understanding of brand architecture principles and experience in brand portfolio management
- Strong attention to detail and demonstrated ability to influence and inspire cross-functional teams to uphold brand standards and consistency

**Additional Information** A few other things we want to let you know about...**
- We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part time work. We are open to this conversation during our recruitment process - if you want to know more just ask.
- We are a proud Circle Back Initiative Employer which means we are committed to responding to every job applicant.

So come and join our team - because every role is a big role in our plans to go big.

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