Strategic Marketing Planning

4 months ago

Sydney, Australia Alfa Laval Full time

About us:
At Alfa Laval, we always go that extra mile to overcome the toughest challenges. Our driving force is to accelerate success for our customers, people, and planet. You can only achieve that by having dedicated people with a curious mind. Curiosity is the spark behind great ideas. And great ideas drive progress.

We are pioneering future solutions and unlocking the full potential of precious resources. Our innovative, open spirit fuels our 140-year-old start-up culture and rapid growth, driving both our personal and professional development. Together, we shape a more resourceful, less wasteful world.

About the job:
We are seeking a Strategic Marketing Planning & Insights Manager for the SEA & Oceania region. This role involves facilitating the overall planning process within a Cluster/Sales company, ensuring all functions participate and data is interpreted strategically to extract key business implications. You will be a vital part of the Marketing team and represent Marketing function in the Oceania Sales Company Management Team.

Key Responsibilities:
On Oceania level
- Part of Oceania Management team
- Manage cross-functional activities for Oceania Market with Content & Communication, Commercial Excellence, and Digital Sale Marketing teams to achieve deliverables.
- Lead collaboration with other excellence areas to align priorities with the strategic business plan and insights.
- Represent marketing during Oceania management meetings.

On Cluster level (SEA & Oceania)
- Part of Cluster Marketing Management team
- Initiate and manage the strategic business plan process across the cluster, including scheduling checkpoint reviews and progress updates.
- Translate business plans into strategic marketing plans and develop divisional marketing plans with clear priorities.
- Conduct market, competitor, and customer intelligence analysis based on business plan priorities.
- Develop specific market analyses (BD Booster, Deep-dives, etc.) according to the needs of the Sales Company/Cluster.
- Prepare and manage periodic competitor analysis.
- Develop insights into macroeconomic and industry growth to anticipate trends or threats to the business.

Who you are:

- Bachelor's degree in Business or Economics.
- 8-10 years of experience in market insights analytics, marketing strategy, and B2B environments.
- Experience in managing people and strong stakeholder management.
- Excellent communication and analytical skills.
- Fluent in English.
- Based in Sydney.

Why Join Us?

Every day, we get opportunities to make a positive impact. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water, and shipping. As we push forward, our innovative, open spirit drives our personal growth. Join us in shaping a more resourceful, less wasteful world while building your career.

How to Apply:
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