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Social Media Lead

4 months ago

Melbourne City Centre, Australia Mars Recruitment Full time

MARS Recruitment are partnering with an innovative technology company who are looking for a Social Media Manager to join the team (newly created position).

**Responsibilities**:

- A deep understanding of major social media platforms including but not limited to Facebook, Instagram, X ( formerly known as Twitter), LinkedIn, TikTok and YouTube.
- Proficiency in creating engaging and compelling content across different formats such as text, images, videos, and graphics tailored to each platform.
- Ability to develop and execute social media strategies aligned with overall marketing objectives and target audience preferences.
- Familiarity with social media analytics tools (e.g., Facebook Insights, Google Analytics, etc.) to track and analyze performance metrics, identify trends, and optimise strategies accordingly.

***

**Criteria**:

- Experience in a social media role at an agency or in house
- A deep understanding of major social media platforms including but not limited to Facebook, Instagram, X ( formerly known as Twitter), LinkedIn, TikTok.
- Proficiency in creating engaging and compelling content across different formats such as text, images, videos, and graphics tailored to each platform.
- Ability to develop and execute social media strategies aligned with overall marketing objectives and target audience preferences.
- Familiarity with social media analytics tools (e.g., Facebook Insights, Google Analytics, etc.) to track and analyze performance metrics, identify trends, and optimise strategies accordingly.
- Basic understanding and skills in content editing for multiple platforms and formats.
- Strong organisational skills with the ability to prioritise tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment

**Additional points**:

- Melbourne CBD based
- 4 days in the office, 1 day from home

***

**SALARY**:

- AU$110000 - AU$120000 per annum + super**LOCATION**:

- Melbourne CBD, Melbourne, Australia**JOB TYPE**:

- Full-Time**JOB REF**:

- BBBH28465_1712643401**DATE POSTED**:

- Tue, 9 April 2024