Marketing Coordinator

2 months ago


Adelaide CBD, Australia SA Government -SOUTH AUSTRALIAN TOURISM COMMISSION Full time

**South Australian Tourism Commission**

**Job reference**: 541919

**Location**: 5000 - ADELAIDE

**Job status**: Long Term Contract

**Eligibility**: Open to Everyone

Here at the SATC, we love our state and we love what we do. We want to bring visitors to South Australia to build a prosperous economy and share the love with the rest of Australia and the world. We search for undiscovered experiences, remarkable people and immersive products, and we tenaciously seek the best.

Together we are making a difference so South Australia thrives.

Reporting to the Marketing Manager, Events South Australia, the Marketing Coordinator is responsible for supporting the successful development and implementation of marketing campaigns for Santos Tour Down Under and National Pharmacies Christmas Pageant to increase visitor numbers and expenditure, ticket/product sales and attendances. The Marketing Coordinator is also responsible for supporting the Marketing Manager with broadcast production coordination of the Santos Tour Down Under working across ESA and with the production company and distribution partners.

Responsibilities will include but will not be limited to:

- Implementation of year round marketing strategies and plans to achieve economic and social benefit to South Australia
- Develop and coordinate creative, media and digital briefs for internal teams and external agencies
- Coordinate marketing campaigns including the production of creative and digital assets as well as media requirements
- Work with Events South Australia teams to ensure plans and activities are aligned with marketing strategies and plans, including maximising the investment of events sponsors
- Assist with coordination of the Santos Tour Down Under Broadcast Production
- Track, evaluate and report campaign performance, benchmarking against previous campaign results.
- Coordinate customer insights research and translate results into market orientated actions

Enquiries can be directed to HR on 8463 4513.

Applications close: 9am 2 August 2023

**Applications close**: 02/08/2023 09:00 AM


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