Brand Manager

2 weeks ago


Macquarie Park, Australia MSD Full time

**Brand Manager Oncology (2 positions available)**
- ** Exciting Permanent Full-Time opportunity - We are hiring 2 Brand Managers for our Oncology team**.
- Role to be based in our award-winning **office in Macquarie Park, Sydney**
- Your opportunity to join a leading biopharmaceutical company and be part of the best-in-class Oncology Marketing team.
- Engage with key stakeholders and commercial leaders, providing critical insights to help shape the best business outcome, aligned with overall business objectives and in line with operational requirements.

Our Oncology team is dedicated to delivering breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team of forward-thinking individuals achieve this through an unwavering commitment to support accessibility to medicine, providing new therapeutic solutions, and collaborating with governments and payers to ensure that people who need medicines have access to them. Our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe.

Our Marketing team are passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able tounderstand our customers' needs and strive to provide solutions to meet them.

**Position Overview -**

**The two Brand Managers, Oncology**, are responsible for developing and implementing annual marketing plans in line with brand strategy to achieve strategic and financial objectives for an immuno-oncology treatment that has and will continue to improve patient outcomes significantly.

As The Brand Manager, you will lead indication launches and ongoing life cycle management of these indications. The role sits within the Sales & Marketing organization and reports to the Marketing Lead, Oncology.

**What will you do**:

- Achievement of sales targets and promotional budgets.
- Fiscal responsibility to manage promotional budgets and achieve operating income targets.
- Lead & manage the brand indications.
- Leadership & Project management to deliver brand deliverables, project actions and milestones effectively.
- Driving analysis & planning for the brand. This includes the implementation of sales promotion and communication across the oncology stakeholder ecosystem.
- Carrying out regular forecasting.
- Effective leadership of cross-functional teams to ensure that objectives are aligned for the achievement of business goals.
- Delivering a unique customer experience & driving brand loyalty, including reviewing identified customer needs about the brand & recommending offers that may help meet identified needs.
- Develop methods for field testing key programs, evaluate the effectiveness of promotion and advertising programs, and make recommendations for improvements or changes as necessary.
- Identifying brand & therapeutic experts for the organisation.
- Monitoring of environmental trends and taking appropriate action to leverage or address these for the good of the brand.
- Competitor intelligence analysis and the incorporation of insights into brand strategies.
- Analysing market trends and sales potential - preparing sales forecasts for use in planning manufacturing operations and inventory control.
- Acting as a brand expert & being available for customer-facing & customer-supporting roles.
- Evaluating the effectiveness of activities, including communication, promotion, and advertising programs, and making improvements or changes as necessary.
- Ensuring all business activity complies with relevant Acts, legal demands, ethical standards, and company policies / SOPs

**Key Communications**:

- Product Specialist Representatives
- Oncology Brand Managers
- Cross-functional team
- Regional and Global Internal stakeholders
- Key Customers & Scientific Leaders
- Societies, advocacy groups and policymakers
- Agencies

**What should you have**:
In addition, demonstrated experience in managing stakeholder expectations is critical, along with strong collaboration, influence, communication, and negotiation skills. A demonstrated ability to plan and project work is also a must, as is the capacity to rapidly absorb complex technical information.

**Who we are**:
We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the

United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

**What we look **for**

Imagine getting up in the morning for a job as important as helping to save and

improve lives around the world. Here, you have that opportunity. You can put

your empathy, creativity, d


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