Digital Content Specialist

2 weeks ago

Darlinghurst, Australia WooliesX Full time

**Digital Content Specialist**
- **Permanent role**:

- **Surry Hills based with WFH flexibility**:

- **Be part of exciting digital growth
**About WooliesX**
As a start-up business inside one of Australia's largest retailers, WooliesX aims to bring the best of Woolworths to our customers, powered by our team, technology and data. We’re an innovation business that brings together the brightest minds in e-commerce, technology, media, and data to transform the way people live and shop.
With an industry leading technology team, backed by analytics, we’re resourceful and willing to experiment. Our agile teams are empowered to innovate and deliver an awesome experience for our customers - no matter whether they choose to shop in-store, or online.

**What we are looking for**:
WooliesX is seeking a Digital Content Specialist to work within the Ecosystems Products tribe to support all the product-related content across our internal Search & Navigation experiences, which helps to improve the discoverability of products and enhance the customer experience.
As a key member of the Product Content, Data & Search chapter you will work closely with the wider eCom and Woolworths Group stakeholders to manage and optimise the product discovery journey for our customers. The primary focus of this role is to own the delivery of any navigation updates (including seasonal) and serve as a product data expert in the search domain. In addition to this, proactively review strategic areas to further enhance product discoverability aligned to customer intent.

**About the role**:

- Manage the delivery of new or updated categories for our product information architecture across our digital channels
- Cultivate and supplement our key trading periods by offering insights on how to best shape the customer experience to exceed campaign objectives
- Align the search and navigation quarterly deliverables with campaign activity across all digital channels to ensure the product content element is set up for success at each touch point
- Manage the integrity of the product discoverability journey shared with our customers, including conducting internal audits and reviews of internal processes to ensure the accuracy of the product information sequencing
- Collaborate with all the relevant digital channels and wider technical stakeholders on platform enhancements relating to the flow and management of product discoverability
- Shape the strategic direction of product search and navigation and contribute to the continuous improvement of the experience to connect customers to their intent
- Generate insights and patterns from customer internal search activity to provide clear and concise reporting for senior stakeholders to review on a regular basis

**Who you are**:

- Ideally, you’ll have 4-6 years eCom or digital experience - preferably in a retail environment
- Demonstrated experience with Content Management Systems (CMS) to update website content
- A strong understanding of user search analytics, utilising tools like Adobe Analytics, GA 360 or Microsoft Power BI.
- Experience creating and managing the product discoverability journey
- Data driven decision maker, with an eye for detail and a focus on the bigger picture
- Confident influencing solutions for both internal & external stakeholders
- Ability to work autonomously and proactively lead the Product Content, Data & Search chapter vision
- Innovative and forward-thinking, focused on enhancing our customer experience

**Grow with the Group
As an inclusive, team-first company, our people are at the core of everything we do.

We care deeply about creating a workplace where our team members feel valued, respected and empowered. We are committed to providing equal opportunity regardless of gender identity, ethnicity, disability, sexual orientation or life stage. We are proud to be recognised as a Gold Tier Employer in the Australian Workplace Equality Index for LGBTQ+ inclusion and as an Employer of Choice for Gender Equality by the Workplace Gender Equality Agency.

As our Group continues to evolve, innovate and support our communities, we encourage our team members to do the same with their own careers, by providing ongoing opportunities to grow and make a real difference.

We value flexibility, and encourage our team members to work in ways that meet their work/life commitments and support their wellbeing.

We work hard to create a safe and inclusive environment for all, and most importantly, we're all about creating better experiences - for our customers and for each other.

**We’d love to hear from You

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