Senior Manager Email and Direct Marketing

Senior Manager Email and Direct Marketing

Join to apply for the Senior Manager Email and Direct Marketing role at nbn Australia

Senior Manager Email and Direct Marketing

2 days ago Be among the first 25 applicants

Join to apply for the Senior Manager Email and Direct Marketing role at nbn Australia

We have an exciting opportunity at nbn for a Senior Manager Email and Direct Marketing. This role will report to the Executive Manager Digital Marketing.

A bit about your role

As the Senior Manager Email and Direct Marketing, you will lead and execute the development and delivery of enterprise-wide email and direct mail marketing strategies that drive customer engagement, retention and operational efficiency. You will define, implement and continuously improve lifecycle marketing programs tailored to key audience segments, ensuring every communication is purposeful data driven, and aligned with business objectives.

In this role, you will oversee the planning, creation and execution of email and direct mail campaigns, newsletters and automated flows. You will collaborate across teams to translate business requirements into functional solutions, ensuring marketing activity supports cross-functional KPIs and meets compliance obligations.

Critical to success is a test-and-learn mindset, ensuring journeys are optimised and every interaction delivers impact. You will champion direct communication best practices and ensure compliance with industry and regulatory standards.

This role will also contribute to martech strategy development, stakeholder engagement, process and governance frameworks across the marketing team.

A bit about you

The successful candidate will bring strong experience in lifecycle or 1:1 marketing, gained in either creative, media agency or marketing "client-side" environments. You are confident developing and evolving lifecycle communications strategies, with a deep understanding of how to turn business needs into actionable marketing solutions.

You are analytical and creative, with a proven ability to track performance, manage complex projects and deliver results in risk-aware settings. Your experience with CMS and CRM platforms such as Adobe and Salesforce, along with analytics tools like GA4 or Adobe Omniture, will be key to your success.

You will have excellent interpersonal and influencing skills, with the ability to manage a wide range of stakeholders. You will also be able to juggle and prioritise task to ensure you can focus on activities which drive the business outcome.

Life at nbn

To be part of nbn is to be part of something bigger. There's so much more from here. Our pioneering spirit drives us forward every day. Together, we help lift the digital capability of the nation by building and connecting Australia's best fibre infrastructure into homes and businesses, plus places and things, everywhere. We're continuing to create Australia's network—a network made for more. Not just a way for everyone to do the things they love but transforming the way they do them.

A more inclusive working world

nbn is committed to an inclusive, flexible, and supportive workplace where everyone can feel heard, valued, and respected. We believe diverse perspectives are the key to unlocking greater outcomes and encourage applications from people of all ages, nationalities, abilities, and cultures. That's why we have a Reconciliation Action Plan, Accessibility & Inclusion Plan, offer 18 weeks of paid parental leave, are a Pride in Diversity Gold Employer for three years running, and have active employee-led diversity pillars. Click here to see our list of employee benefits and why we're recognised as a WORK180 Endorsed Employer for Women, and their Employer of Choice for 2025.

Equal Opportunities for All

We champion equal opportunities for all employees. If you have any accessibility requirements and would like to discuss adjustments for the recruitment process, please don't hesitate to contact us by emailing recruitment@nbnco.com.au or calling our Recruitment Accessibility Enquiry Line at +61 2 8918 9990. Please note, this line is dedicated to accessibility-related enquiries for the purposes of recruitment, and only enquiries related to accessibility adjustments will be answered. For other matters, please visit our Contact Us page on our website.

Where to from here?

If you think this role might be for you, we want to hear from you. Please apply by following the links and sending in your resume only. We do not require a cover letter or any selection criteria to be addressed.

Please note that this role is a permanent opportunity and applications will close at midnight on Thursday, 4th September 2025.

To be eligible for this role, you must have full working rights in Australia.

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing
• IndustriesTelecommunications

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