Digital Fundraising Specialist

5 days ago


Brisbane, Queensland, Australia Children's Hospital Foundation Full time
About Us

Children's Hospital Foundation funds cutting-edge equipment, vital research and on the ground support for kids with all illnesses, injuries and conditions, throughout Queensland and northern New South Wales. We identify and action gaps in funding and support right across the kids' health landscape – the places left lacking but no less deserving.

Be the Difference

Are you ready to be part of something special? It is an exciting time to join the Children's Hospital Foundation as we embark on a period of transformation to achieve our ambitious five-year strategy. We aren't just evolving; we are revolutionising how we make a difference to sick kids across Queensland.

We value who you are, not just your skillset. We are looking for people who purposeful, wholehearted, collaborative, curious and courageous. People who are prepared to lead from where they stand and who are excited to build it with us.

We are shaking things up and transforming how we operate, how we raise funds and how we deliver the greatest impact for sick and injured children and young people across Queensland.

If this sounds like something you would like to be a part of, then we want to meet you

The role

The Digital Fundraising Specialist is responsible for developing, executing, and optimising digital campaigns to acquire, retain, and grow supporters and donors across digital channels.

This role drives income generation through targeted online fundraising initiatives, including social media advertising, email marketing, digital lead generation, and website optimisation. Working collaboratively across fundraising, marketing, and data teams, the Digital Fundraising Specialist ensures an integrated supporter experience, leveraging data and analytics to deliver engaging, insight-led digital campaigns that meet income and engagement targets.

This is a permanent full time role and is based at our corporate offices in South Brisbane.

Who are you?
  • You are someone with a sharp eye for detail and the ability to juggle multiple campaigns with ease.
  • Passionate about digital innovation and always put the audience first in your thinking.
  • Deeply aligned with the purpose and values of the Children's Hospital Foundation and take pride in work that makes a meaningful impact.
  • An excellent communicator, both in writing and in person, and you approach challenges with a proactive, hands-on mindset.
  • Creative and curious, you stay ahead of industry trends and bring fresh ideas to the table.
  • An organised go-getter who thrives in fast-paced environments — confident working independently but always ready to collaborate.
Key criteria

To be successful in this role, you will possess the following:

  • Tertiary qualifications in marketing and/or communications or equivalent level of experience
  • 3+ years' experience in digital marketing, fundraising, or social media campaign management
  • Demonstrated ability to build and optimise paid social campaigns for performance (acquisition and conversion)
  • Strong understanding of key digital metrics and platforms (Meta Ads Manager, Google Analytics, Tag Manager, Google Ads, UTM tracking)
  • Experience in creating or briefing compelling digital fundraising content and journeys
Desirable
  • Experience in a nonprofit, charity, or social impact organisation
  • Familiarity with digital fundraising platforms (e.g. Funraisin, Raisely, Marketing Cloud, Campaign Monitor)
  • Understanding of donor/supporter behaviours in a mass fundraising context
  • Google Ads or Meta Blueprint certifications
What is our difference?

When you join the team, you're not just doing another 'job'. You are playing your part, bringing about real change, creating the difference every kid deserves. Our team is passionate, inclusive, fun and caring. You will also be able to access a range of benefits and programs to help you be the best version of you, including:

  • A market-competitive salary package
  • 3 bonus days of annual leave
  • NFP salary packaging benefits
  • Work/life balance through flexible and hybrid working
  • Learning and development opportunities
  • Free, confidential counselling and wellbeing support for you and your family
  • Corporate health care plan
  • Modern open plan office overlooking South Bank
How to apply

Select apply for this job, complete the application form and upload your resume and a cover letter outlining your interest and suitability.

For a copy of the position description, please read the information and to learn more about the Children's Hospital Foundation please go to our website.

Applications close COB Tuesday 9 September 2025, however they will be reviewed during this time.

Notes
  • If you require any adjustments to submit your application, please get in touch with us at recruitment@childrens.org.au.
  • We welcome and actively encourage applications from Aboriginal and Torres Strait Islander people, culturally and linguistically diverse people, people living with a disability, the LGBTQI community, people with neurological differences, mature age workers, as well as parents and carers returning to the workforce.
  • To be eligible for permanent employment within the Children's Hospital Foundation you must be an Australian citizen or a permanent resident.
  • The Children's Hospital Foundation is committed to child safety. The Working with Children (Risk Management and Screening) Act 2000 requires that people who work with children in certain categories of employment undergo the 'working with children' check. All Foundation employees must be eligible for a Blue Suitability Card, issued by the Department of Justice and Attorney-General. The issue and maintenance of a positive suitability notice is a requirement for continued employment at the Foundation.

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