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Junior Digital Marketing Specialist

4 weeks ago

Sydney, New South Wales, Australia Ingenuity Design Group Full time
Overview

At Ingenuity Design Group, we're a world-renowned product design consultancy with offices in Sydney, Brisbane, Melbourne, and Denver, CO. We partner with leading organisations such as CSIRO, BHP, Boeing, and Westpac to design and commercialise advanced technology products that transform communities and improve lives. Our team has earned recognition through the Telstra Business Awards and Good Design Awards, with a reputation for excellence in advanced technology product design. By joining us, you'll gain hands-on experience in B2B marketing for an innovation-driven consultancy, working directly with the Chief Marketing Officer.

We are looking for a Junior Digital Marketing Specialist who is self-motivated, curious, and eager to learn. You'll support a wide variety of digital marketing initiatives, including content creation, campaign support, analytics, and lead generation.

This role is ideal for someone who wants to grow their skills quickly in a hands-on environment, working directly with the Chief Marketing Officer and contributing to the success of a globally recognised consultancy.

Key Responsibilities
  • Campaign Support: Assist in planning, executing, and optimising digital marketing campaigns across LinkedIn, Google, and other platforms.
  • Social Media: Create, schedule, and monitor posts across LinkedIn to engage with our B2B audience.
  • Email Marketing: Support the development of email campaigns to nurture leads and promote thought leadership.
  • Content Creation: Produce high-quality written and visual content for website, newsletters, case studies, and promotional materials.
  • Website Updates: Help maintain and update the Ingenuity website on Webflow.
  • Analytics & Reporting: Track marketing KPIs (CTR, conversions, engagement), prepare reports, and share insights with the Marketing Manager.
  • Coordination & Organisation: Manage day-to-day marketing tasks, ensuring deadlines are met and campaigns stay on track.
  • Learning & Growth: Stay updated on digital marketing best practices and bring fresh ideas to the table.
About You
  • 0–2 years of marketing experience, or relevant coursework/internship.
  • A self-starter who is motivated, curious, and eager to learn.
  • Strong interest in B2B marketing and building brand presence across digital channels.
  • Excellent written and verbal communication skills.
  • Organised, detail-oriented, and able to juggle multiple priorities.
  • Familiarity with tools like Google Ads, LinkedIn Ads, Klaviyo (or similar), and Webflow is a plus (training provided).
  • Comfortable working independently while taking direction directly from the CMO.
Why Join Us
  • Gain hands-on experience in B2B digital marketing for a leading product design consultancy.
  • Work directly with the CMO for mentorship and career development.
  • Opportunity to get involved in all aspects of digital marketing, including campaigns, email, content, analytics, and social media.
  • Flexibility: option to work part-time (3 days per week) or full-time depending on your availability.
  • A collaborative, creative environment where your contributions will make a real impact.
  • Clear growth pathway as Ingenuity continues to expand globally.

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