Head of App Product

4 weeks ago


Melbourne, Victoria, Australia RACV Full time
  • Fixed Term, Full Time (15+months) | Hybrid Working
  • A Competitive Salary | Discounts on Selected RACV Products

Great things start here

Join our team of business professionals doing meaningful work in an organisation that's ever evolving. Work with people who care and expand your career with opportunities only a diverse business can provide. With license to see things through your way, and the option to split your time between office and home, RACV is where you'll make a difference.

Head of App Product & Experience

RACV is seeking a senior digital leader to shape the future of our mobile and authenticated digital experiences. This is a strategic role focused on delivering seamless, engaging experiences that drive member satisfaction, digital adoption, and business outcomes.

Reporting to the General Manager, Digital & Digital products, you will own the strategy, vision and performance of the RACV App and Member Online Account, setting the direction for how millions of members engage with our brand every day.

What you'll bring
  • Significant experience in a similar role, leading mobile app strategy and delivery at scale, with measurable impact on engagement, customer satisfaction and business growth.
  • 10+ years' experience in digital product leadership, spanning strategy, design, build and optimisation.
  • Proven track record in product strategy, UX design and cross-functional delivery
  • Experience leading cross functional Agile teams in a corporate DevOps environment
  • Strong leadership and stakeholder management skills, with the ability to influence at executive levels.
  • Expertise in driving adoption, sales and self-service through digital channels.
  • Strong grasp of Agile delivery, digital product and design tools, native app development and digital platforms such as AEM and Salesforce.
  • A customer-first mindset, balancing strategic vision with operational excellence.
  • Experience in insurance or regulated services industry is advantageous
Why RACV
  • Flexible hybrid working arrangements.
  • Generous member benefits, including insurance, roadside assistance, and resort discounts.
  • A supportive, inclusive culture where your work has real impact.

At RACV, we believe that maintaining a diverse and inclusive workplace is an important element in our continued success. We want our people to feel welcome, supported and appreciated for who they are and what they bring to our business. If you require any reasonable adjustments to the recruitment process and/or the role, please let our Talent Acquisition Team know.

Application Process

Applicants will be required to provide evidence of their eligibility to work in Australia, and consent to a criminal record check.

Additionally, Applicants must confirm their ability to perform the inherent requirements of the position as outlined in the Job Task Analysis -Corporate and whether any reasonable adjustments may be required.

Apply today to help shape RACV's mobile and authenticated digital experiences and make a difference for our members.

This is a rare opportunity to define and deliver the next generation of RACV's digital experience - setting the standard for how members connect with our brand and driving significant business value.

How to apply
  1. Click Apply Now and log in to your Candidate Profile
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  2. If you have not previously registered:
    • Click Create an account to apply for our career opportunities; or
    • Click Apply Now and create your Candidate Profile as part of your application

Apply today to help shape RACV's mobile and authenticated digital experiences and make a difference for our members.


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