Senior Marketing Manager

3 weeks ago

Melbourne, Victoria, Australia Keypath Education Full time

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Keypath Education – 6th Best Place to Work in Australia*

Marketing that transforms futures: Lead strategy in action, inspire teams, and drive growth in online education

At Keypath Education, we partner with leading Australian universities to deliver world-class online postgraduate programs. We're looking for a strategic, insights-driven and performance-focused Senior Marketing Manager to lead cross-functional teams, shape go-to-market strategies, and drive business success for one of the top universities in Australia, and globally.

*(Best Place to Work, WRK+, 2024)

As a Senior Marketing Manager, you'll lead the go-to-market strategy and commercial performance for a portfolio of online postgraduate programs, championing the student at every stage of the journey. You'll shape insight-led competitive value propositions and translate these into high-impact, end-to-end marketing plans. You will lead a cross-functional Agile squad, manage budget allocation, and drive continuous optimisation to achieve student start and retention targets. You'll also play a key role in building strong relationships with a critical university partner, using your influence to align stakeholders and drive innovation. With a focus on leadership, performance, and strategic impact, you'll be instrumental in helping a leading university grow in the adult learner market.

This is an exciting opportunity for a strategic marketing leader who wants to unlock their true potential in a supportive environment with a successful business on the precipice of even greater success.

Download the Position Description

You'll Thrive in This Role If You Are:

  • Product-obsessed – You love becoming the expert on your portfolio and finding new ways to connect students to what makes each program valuable.
  • Performance-driven – You get a thrill from chasing targets, solving problems, and celebrating wins.
  • Execution-focused – You take real pride in delivering quality work that moves the needle—on time and to brief.
  • Collaborative – You thrive in cross-functional teams and know how to bring people together to make things happen.
  • Curious – You question assumptions, dig into data, and always look for ways to do it better.

Join us and help deliver positive student outcomes and shape the future of higher education.

About Keypath Education

At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with leading universities to create and deliver online education solutions that tackle global social and economic challenges head on. Learn more about what it's like to be a Keypather.

Benefits and Rewards:

  • Opportunity to work in-office, hybrid, or remotely, with laptop and hardware provided for your home office.
  • Access to health & wellbeing programs, including an Employee Assistance Program and Mental Health Days.
  • Dedicated DEI committee
  • Learning & growth opportunities, including access to LinkedIn Learning and career development programs, and staff discount for Master degrees from our many university partners.
  • Employee-led initiatives such as Culture Club, Team Green, Sustainability, and more.
  • Company events and activities run in-office and remotely.
  • Fast-growing company with increasing career path opportunities.

We strongly encourage applications from Aboriginal and/or Torres Strait Islander peoples, people from Culturally and Linguistically Diverse Backgrounds, People with Disability, and people from the LGBTQIA+ Community.

Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing
  • IndustriesEducation Administration Programs

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