Head Of Brand

3 weeks ago

Sydney, New South Wales, Australia Buscojobs Full time

Sydney, New South Wales Advertising Industry Careers

Job Description

Are Media is Australia's leading omnichannel content company for women. Every day we influence, inform, inspire, and connect with 6 in 10 Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events and experiences. Our brands include The Australian Women's Weekly, Better Homes & Gardens, Woman's Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE. Through our Change AREgenda we drive meaningful and positive change for women.

Are Media employs Australia's best content creation talent and we are proud that our greatest strength is our people.

  • A day of leave for your birthday
  • 4 days of volunteering leave each year
  • An inclusive parental leave program that supports all parents, families & carers
  • FREE digital access to all our titles
  • Our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more)

You're welcome in the office every day, but you have the option to work from home one day a week.

About the role

Are Media is seeking an experienced and strategic Senior Brand & Communications Manager to join our Marketing team in Sydney. In this key role, you'll drive the brand narrative and amplify the voice of our media brands across multiple platforms.

With your expertise in brand strategy, marketing communications, and content creation, you'll conceptualize compelling campaigns and craft engaging content that resonates with our diverse audience. Your ability to convey complex ideas through compelling storytelling will be essential in elevating our brand's presence and recognition in the market.

As a seasoned professional with a proven track record in brand management and communications, you'll bring a wealth of experience and a strategic mindset to this pivotal position. You'll have the opportunity to shape the brand identity and growth trajectory of our iconic media brands, working closely with cross-functional teams to ensure consistent messaging and alignment with our business objectives.

Duties
  • Developing and executing integrated brand and communications strategies that align with our business objectives.
  • Crafting engaging content across various channels, including social media, email campaigns, and digital platforms.
  • Collaborating with cross-functional teams to ensure consistent brand messaging and identity.
  • Monitoring and analysing brand performance metrics to optimize campaigns and strategies.
  • Staying ahead of industry trends and identifying opportunities for brand innovation and growth.
Skills and experience
  • Bachelor's degree in marketing, communications, or a related field.
  • Minimum of 5 years of experience in brand management and communications roles.
  • Proven track record of developing and executing successful brand and communications strategies.
  • Exceptional written and verbal communication skills, with the ability to craft compelling narratives.
  • Proficient in digital marketing best practices, including social media, content marketing, and analytics.
  • Strong leadership and project management skills, with the ability to work collaboratively in a team environment.
  • Passion for staying ahead of industry trends and implementing innovative brand solutions.

Are Media is committed to a diverse, respectful, collaborative & inclusive workplace. We know & value the success this brings for everyone and we welcome & encourage applications from diverse backgrounds. When you apply, please let us know of any reasonable adjustments you may need during the interview process.

Please apply now and send your CV via the link.

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