Marketing Specialist – B2B

4 weeks ago

Sydney, New South Wales, Australia MSI Full time
Overview

MSI is a global leader in computer hardware and technology solutions. In Australia, we are expanding our presence in the commercial and B2B IT sector, delivering innovative, high-performance computing solutions to business, government, and education clients.

Job Summary

We are seeking a highly motivated and detail-oriented B2B Marketing Specialist with 3–5 years of relevant experience in the IT or technology industry. The ideal candidate will have strong hands-on skills in executing marketing campaigns, content creation, and partner communications. Proficiency in copywriting, basic graphic design (Photoshop), and PowerPoint presentation design is essential. This role suits candidates who understand the nuances of B2B marketing, including lead generation, solution positioning, and partner engagement.

Key Responsibilities
  • Plan and execute integrated marketing campaigns supporting MSI's commercial and B2B business objectives.
  • Organize marketing events such as partner training, solution roadshows, reseller activation, and industry expos.
  • Collaborate closely with internal sales teams and external partners/vendors to deliver timely, on-brand campaigns.
  • Track and evaluate campaign effectiveness, providing insights for continuous improvement.
Content Creation & Branding
  • Develop compelling B2B-focused content, including EDMs, brochures, landing pages, and product presentations.
  • Write engaging, technically accurate marketing copy tailored to commercial customers and partners.
  • Create professional PowerPoint presentations and assist in preparing marketing assets and sales toolkits.
  • Utilize Adobe Photoshop and other basic design tools for visual content editing and layout adjustments.
Digital & Social Media Marketing
  • Collaborate with global and regional teams to localize campaigns and share local market feedback.
  • Analyze digital metrics and optimize campaigns for lead generation and partner engagement.
  • 3–5 years of relevant B2B marketing experience in the IT industry or related sectors.
  • Solid understanding of channel/partner marketing and commercial product positioning.
  • Strong skills in copywriting, marketing communications, and visual presentation.
  • Working knowledge of Adobe Photoshop; experience with Canva or video editing tools is a plus.
  • Self-starter with excellent time management and execution skills.
  • Strong interpersonal skills and ability to collaborate with internal and external stakeholders.
Qualifications
  • Bachelor's degree in Marketing, Communications, Business, or related fields.
  • Familiarity with the IT industry, ideally PC, components, or commercial computing solutions.
  • Willingness to travel domestically for events and partner meetings.
  • Fluent in English with excellent written and verbal communication skills.
Work Arrangement

Sydney-based role

  • Monday to Thursday: Onsite at MSI Australia Office

#J-18808-Ljbffr

  • Marketing Specialist – B2B

    4 weeks ago

    Sydney, New South Wales, Australia MSI Full time

    OverviewMSI is a global leader in computer hardware and technology solutions. In Australia, we are expanding our presence in the commercial and B2B IT sector, delivering innovative, high-performance computing solutions to business, government, and education clients.Job SummaryWe are seeking a highly motivated and detail-oriented B2B Marketing Specialist with...

  • B2B Marketing Manager

    7 days ago

    Sydney, New South Wales, Australia Randstad - Sales & Marketing Full time $104,000 - $130,878 per year

    About Your New Company: Your new company is one of Australia's leading and most trusted provider of employee management services. They specialize in making the benefits of salary packaging, novated leasing, and fleet management readily available to employers and their employees. This role offers a dynamic and purpose-driven environment where your ambition...

  • Senior B2B Marketing Specialist

    4 weeks ago

    Sydney, New South Wales, Australia Invested Talent Full time

    This range is provided by Invested Talent. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeA$100,000.00/yr - A$110,000.00/yrInvested Talent are excited to be partnering with a global leader in the Fintech space who are in market for a Senior B2B Marketing Specialist looking to step up to...

  • B2B Partnership Specialist

    1 week ago

    Sydney, New South Wales, Australia Moomoo ANZ Full time $90,000 - $120,000 per year

    B2B Partnership SpecialistMOOMOO AU is seeking a dynamic and enthusiastic Digital B2B Partnership Specialist to join our growing team. This role will focus on day-to-day engagement with Content Creators, Key Opinion Leaders (KOLs) and B2B partners to enhance our brand presence and drive user acquisition.Responsibilities:Influencer & KOL Partnership:Execute...

  • B2B Partnership Specialist

    4 weeks ago

    Sydney, New South Wales, Australia moomoo Full time

    Digit Partnership SpecialistMOOMOO AU is seeking a dynamic and enthusiastic Digital Partnership Specialist to join our growing team. This role will focus on day-to-day engagement with Content Creators, Key Opinion Leaders (KOLs) and B2B partners to enhance our brand presence and drive user acquisition.Responsibilities:Influencer & KOL Partnership:Execute...

  • ANZ B2B Marketing Specialist

    7 days ago

    Sydney, New South Wales, Australia KKBC Full time $20,000 - $24,000 per year

    Company Introduction :Founded in 2009, KKBC is a leading B2B tech marketing agency dedicated to inspiring brands through innovative strategies and creative communication. With services ranging from media planning and digital management to brand research and public relations, we operate across APAC, EMEA, and North America, offering significant career growth...

  • B2B Marketing Consultant

    4 weeks ago

    Sydney, New South Wales, Australia Hatch Full time

    Join to apply for the B2B Marketing Consultant role at Hatch. This is a B2B Marketing Consultant role with Psyber based in Sydney, NSW, Australia. Role Seniority - mid level More About The B2B Marketing Consultant Role At Psyber We are seeking a creative and motivated Marketing Intern with a passion for digital strategy, social media, and...

  • B2B Marketing Consultant

    4 weeks ago

    Sydney, New South Wales, Australia Hatch Full time

    Join to apply for the B2B Marketing Consultant role at Hatch.This is a B2B Marketing Consultant role with Psyber based in Sydney, NSW, Australia.Role Seniority - mid levelMore About The B2B Marketing Consultant Role At PsyberWe are seeking a creative and motivated Marketing Intern with a passion for digital strategy, social media, and results-driven...

  • B2B Marketing Specialist

    4 weeks ago

    Sydney, New South Wales, Australia Meshed IoT Full time

    OverviewMeshed: Powering Smart Cities & Industry with World-Leading IoT. Meshed is a Sydney-based leader in Industrial IoT and Smart Cities solutions, delivering LoRaWAN-enabled infrastructure, asset intelligence, and environmental monitoring across ANZ, APAC, and the US. As a recognised pioneer in IoT innovation, Meshed is expanding to capture new markets...

  • B2B Marketing Specialist

    4 weeks ago

    Sydney, New South Wales, Australia Meshed IoT Full time

    OverviewMeshed: Powering Smart Cities & Industry with World-Leading IoT. Meshed is a Sydney-based leader in Industrial IoT and Smart Cities solutions, delivering LoRaWAN-enabled infrastructure, asset intelligence, and environmental monitoring across ANZ, APAC, and the US. As a recognised pioneer in IoT innovation, Meshed is expanding to capture new markets...