Product Design Lead

4 weeks ago


Sydney, New South Wales, Australia THE ICONIC Full time

At THE ICONIC our mission is to deliver seamless and inspiring experiences for our customers and our people. We believe design is at the heart of every great customer experience.

We're looking for a visionary Product Design Lead to own and drive the end-to-end design strategy for our web and app experiences. If you're passionate about creating seamless, inclusive, and delightful journeys for millions of customers, this is your opportunity to make an impact.

What you'll love about this role…

  • Own the design vision: Set and execute the overarching design strategy, ensuring every touchpoint aligns with THE ICONIC's brand and customer experience goals.
  • Lead the journey: Define and drive UX and Product Design across discovery, engagement, checkout, and post-purchase for web and app.
  • Champion our design system: Evolve and maintain a scalable, consistent, and brand-aligned design system across all platforms.
  • Uplift design quality: Maintain and raise the bar for usability, accessibility, and conversion-optimised design.
  • Inspire and mentor: Lead, coach, and develop a talented team of Product Designers, fostering a culture of design excellence and experimentation.
  • Collaborate for impact: Partner with Product, Engineering, Marketing, Insights, and Customer Service to deliver unified, customer-first experiences.
  • Drive business outcomes: Use evidence-based UX insights and user research to influence product strategy, prioritisation, and customer perception.

What you'll bring to the role…

  • Deep expertise in Product Design, UX, and mobile-first responsive design at scale.
  • Proven leadership and mentoring skills, with a track record of growing and uplifting design teams.
  • Experience collaborating across design, product, engineering, and brand functions.
  • Strategic thinking with a sharp eye for implementation detail—balancing short-term wins with long-term vision.
  • Strong capabilities in UX research, journey mapping, prototyping, experimentation, and A/B testing.
  • A passion for customer outcomes and a clear point of view on design's role in business success.
  • Excellent communication skills and the ability to champion the value of design across the business.

Why you'll love THE ICONIC

  • Fun, collaborative and fast paced environment
  • Sweat out the stress using our discounted gym memberships
  • Get your knowledge fix with our learning days and learning tools
  • No matter what your style is, we have got you covered with our AMAZING staff discount and our famous sample sales
  • Hybrid working environment so you can manage your location across the office and wherever else works for you
  • Got a furry friend? Bring them to our FC office We LOVE animals.

Additional Information

We are committed to providing reasonable arrangements to all individuals participating in our application and interview process, and while performing job functions. If you require any accommodations or adjustments prior to the submission of your application or throughout your interview process, please contact our Talent Attraction team directly: talent.attraction@theiconic.com.au

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