Growth & Demand Specialist

2 weeks ago

Brisbane, Queensland, Australia Troocoo Full time

Join to apply for the Growth & Demand Specialist role at Troocoo

5 days ago Be among the first 25 applicants

Join to apply for the Growth & Demand Specialist role at Troocoo

Step into a career-defining role as a Growth & Demand Generation Specialist with one of the world's most recognised names in the travel and tourism industry. Supporting a suite of iconic B2B travel brands, this is your chance to lead smart, scalable digital strategies that drive pipeline growth and deliver measurable impact.

You'll work in a high-performing, fast-paced environment where ideas are celebrated, experimentation is encouraged, and innovation is embedded in everything they do.

About the role:

  • Drive integrated digital campaigns across paid media, social, SEO, email and web in collaboration with channel leads
  • Oversee campaign operations including testing, QA, asset management and deployment
  • Optimise campaign performance with insights from MQLs, CTR, conversions, and lead quality
  • Collaborate with automation and CRM teams to deliver high-converting nurture journeys and lifecycle flow
  • Monitor KPIs and translate campaign data into actionable insights
  • Support performance reporting and assist with attribution tracking for marketing and sales stakeholders
  • Contribute to organic strategy including blog and web content, aligned with campaign and brand goals
  • Support social content planning and execution in collaboration with creative and channel teams

About you:
  • 3–5 years' experience in digital marketing or demand generation roles (ideally in B2B environments)
  • Strong understanding of paid channels (Google Ads, LinkedIn, Programmatic) and marketing automation platforms
  • Proficient in reporting tools and familiar with marketing attribution frameworks
  • Comfortable working across global, matrixed teams with a collaborative and agile approach
  • Detail-driven with excellent time management, communication, and stakeholder engagement skills
  • Bachelor's degree in Marketing, Digital Marketing, or Business; certifications in Google, Meta, or LinkedIn are a plus

What's in it for you?
  • Be part of a vibrant, inclusive, and values-led environment
  • Work with internationally recognised brands across regions
  • Enjoy discounts on flights, accommodation, tours, and more
  • Access to tailored development programs and LinkedIn Learning
  • Corporate discounts, mental health support, and gym access
  • Volunteer opportunities, giving programs, and sustainability initiatives
  • Team celebrations, industry events, and global conferences.

This is a rare opportunity to accelerate your marketing career while working at the intersection of travel, digital, and innovation. If you're ready to shape the future of global demand generation - apply now.

Ariana Tesese

ariana.tesese@troocoo.com

0426 533 990Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionSales, Business Development, and Marketing
  • IndustriesIT Services and IT Consulting, Advertising Services, and Financial Services

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