Key Account Manager

2 weeks ago

Melbourne, Victoria, Australia Asahi Beverages Full time
Join to apply for the Key Account Manager role at Asahi Beverages.
Overview
Your Impact The purpose of the role is to build long-standing, preferential relationships with our Strategic and Collaborative Key Accounts based on a deep understanding of the Customer's organisation and the drivers and barriers to their buying behavior to drive volume and profitability.
Key Accountabilities

Develop the account plan incorporating range (portfolio and innovation), pricing, positioning, merchandising, and promotions in consultation with the NBM and in line with the business unit strategy
Tailor the ideal range plan, space allocation and merchandising for the category within that customer (clustered by outlets if required)
Articulate what success looks like in execution and outcomes
Engage the field sales teams to establish execution standards and metrics in line with the key account strategy
Agree performance-based terms within overarching Key Account framework
Ensure activity implemented within account – promotions, activations, price changes
Drive compliance in outlets and pull from store managers
Build effective long-term relationships with customers by understanding their key business drivers and requirements
Manage the customer contact matrix from Board to store relationships
Understand the customer value chain and identify how to jointly create value
Engage with customers to evolve new standards of execution
Manage discretionary expenditure, prioritizing customers for resource allocation and trade spend

About You

Proven experience in a junior account management role such as KAE/NAE across FMCG
Ability to manage large customer accounts
Proven ability to exceed sales targets using a structured data-driven planned approach – strong numeric, analytical and problem-solving skills
Customer segment profitability analysis – able to evaluate customer performance in consultation with finance/commercial analysis
Account planning – able to translate the segmentation strategy into venue plans and establish clearly aligned goals and targets
Revenue planning – able to build business case / cost-benefit analysis - strong numeric, analytical and problem-solving skills

Why Asahi Beverages
At Asahi Beverages, we're passionate about crafting more than just drinks - we craft moments of connection, celebration, and shared enjoyment.
We bring together a diverse portfolio of iconic beverage brands, a commitment to quality, and a drive to constantly innovate.
Headquartered in Melbourne and with facilities right across Australia and New Zealand, you'll find Asahi is a place where talent is nurtured, and ambition is rewarded.
If you're ready to toast your future, we're ready to meet you.
Job Details

Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Sales and Business Development
Industries: Food and Beverage Services

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