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Marketing Manager
2 weeks ago
Are you an experienced marketer with a history of successful execution ready to make a significant impact in a vibrant industry? Advanced Piping Systems is seeking a skilled Marketing Manager to spearhead our marketing efforts, enhancing brand visibility and stimulating lead generation. Join us in crafting and executing comprehensive marketing strategies that align with our evolving business goals.
Key Responsibilities
Strategic Planning:
- Collaborate with diverse teams to devise strategies in line with Advanced Piping Systems' core objectives.
- Conduct market research to stay updated on industry trends, competitor activities, and changing customer profiles.
- Protect and strengthen our brand identity
- Establish and enforce brand guidelines across all marketing materials for consistent messaging.
- Plan, implement, and monitor integrated content across multiple channels. We are developing video content that needs to lead the industry.
- Collaborate with agencies to create compelling and uniform messaging.
- Evaluate and analyze marketing performance, adjusting strategies for optimal outcomes.
- Champion customer-centricity, being the focal point for their requirements.
- Supervise an external marketing team and agencies, nurturing strong partnerships.
- Stay updated on emerging marketing trends and requirements, aiming to stay current and innovative in our approaches.
- Develop and supervise marketing budgets, ensuring effective resource management.
- Monitor expenditure and ROI, making necessary adjustments.
- Take charge of and uphold the accuracy of customer data points.
- Lead and implement website enhancements and resolutions.
- Collaborate with external vendors to optimize SEO opportunities.
- Provide regular updates on key performance indicators and marketing efficiency.
- Utilize data-driven insights for informed decision-making and enhancements.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field is preferred.
- 3 to 4 Years of demonstrated experience in marketing coordination focusing on measurable contributions.
- Comprehensive knowledge of various marketing channels and best practices.
- Outstanding communication and interpersonal abilities.
- Analytical mindset with the capacity to interpret data for data-influenced decisions.
- Thorough understanding of marketing tools and technologies.
- Proven history of overseeing external resources
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