Digital Writer

2 weeks ago


Melbourne, Victoria, Australia iSelect Ltd Full time

About us:

At iSelect, we're passionate about helping Australians reduce their household bills and save money, time and effort. We are Australia's go-to destination for comparison across insurance, utilities and personal finance products made available from our range of providers. We compare from a wide range of Australia's leading brands and our highly trained consultants help customers compare, select and save.

We operate in a growth-orientated, agile and progressive environment that fosters innovation and rewards success. Our staff have high levels of empowerment and accountability which are underpinned by a pragmatic, down-to-earth approach.

iSelect is at an exciting point in its journey and we're looking for a talented and passionate Digital Writer to join the Digital Marketing division to support iSelect's customer focused growth agenda.

What you'll do:

An experienced and talented writer, you have a passion for bringing complex topics to life in a way that resonates with online audiences. In this role you will be responsible for sourcing, writing and editing well-crafted and engaging content for publication on iSelect's website, with a strong focus on insurance.

Your strong attention to detail and proven research and fact-checking skills will enable you to deliver a large volume of high-quality and accurate digital content that effortlessly incorporates SEO best practices and addresses user intent.

You will accept content briefs and deliver original, engaging pieces tailored to diverse audience segments while adhering to iSelect's style and tone guidelines, including appropriate use of humor.

To succeed in this role, you must be able to work on multiple articles and topics simultaneously with the ability to work independently, prioritise tasks and meet tight deadlines. Inquisitive and interested, you will keep across industry and regulatory developments and further hone your insurance subject matter expertise. You'll also be comfortable using data to make content decisions and to optimise your content

What you need:

  • Exceptional writing, editing and oral communication skills
  • At least 5 years professional writing experience, ideally including experience writing within the insurance sectors along with ghostwriting
  • Ability to understand complex industry concepts and jargon and translate them into engaging and plain English content
  • Knowledge of SEO best practice and how content addresses user intent, as well as experience of using keyword research
  • Familiarity with (or willingness to learn) analytics platforms, such as Adobe or Google Analytics
  • Experience working with a CMS (WordPress is preferable)
  • Sound research and fact-checking skills, along with impeccable referencing/sourcing
  • Strong computer skills across Microsoft suite (Word, PowerPoint & Excel) with a proficiency in Google Docs, Trello and Confluence desirable.

A bachelor's degree in Journalism, Communications, Public Relations or similar will be highly regarded.

What's in it for you:

  • Hybrid & Flexible Working – Save time commuting, we have the option to split your time working both in our office and from home
  • Professional Development – We encourage ongoing learning and development with free access to the full Linkedin Learning Library, our own in-house learning Academy and regularly run initiatives such as our relationship with 'Juno Adaptive Leaders Program' which enable you to continually upskill
  • Recharge Days – For the times when you just need to take a break, we offer three extra days to use at your discretion (yes, in addition to your 20 days Annual Leave
  • Referral Bonus – Earn yourself an extra $1500 by referring another superstar to join our team
  • Salary packaging – we can help you to maximise your salary with options such as novated leasing.
  • Paid Parental Leave (for both primary & secondary caregiver) and a Return to Work Bonus for when you're ready to come back.
  • Income Protection Insurance - a monthly income replacement benefit (after a waiting period) if you are medically certified as unable to work due to an injury or illness that is not work related.
  • Wellbeing Centre – Our online platform which provides education, support and tools to help you live a healthier and happier life – find online yoga, cardio & boxing classes, healthy recipes and meditation & mindfulness tools.
  • Employee Assistance Program – Free access to qualified psychologists and coaches who can assist you with the demands of work and home life.
  • Rewards Platform – A simple way of saving money for you and your family by offering you instant discounts and cashback at hundreds of retailers. Earn and redeem points while you spend
  • Annual iStar trip – We love to reward and recognize our employees, whether you've gone above and beyond or consistently upheld our Values of 'Being Brave', 'Keeping it real', 'Celebrate' and 'Have Heart' Last year our award winners went to Daydream Island, this year our winners are off to Queenstown in New Zealand

What's next:

  • We genuinely appreciate the time and effort you have taken to apply and you will hear back from us regarding your application
  • Don't hesitate to reach out to our friendly Recruitment Team if you would like to find out more about the role
  • Please note all applicants must have full working rights and will need to complete full background checks including Police Checks

iSelect recognises the value of an inclusive and diverse work environment. We believe everyone deserves the same opportunities in life, regardless of gender or identity, sexual orientation, race, ethnicity, religion, disability, or age. We actively encourage applications from all candidates, including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community and people with disabilities

For individuals with disabilities that need additional assistance at any point in the application and interview process, please email



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