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Branded Content Writer
3 months ago
Title:
Branded Content Writer
Location:
Melbourne, Australia
Department:
Content
About the role
Are you a Melbourne-based writer who loves food and drink, the arts, entertainment, travel and the good life? We need you to join team Time Out as our Branded Content Writer.
We're looking for diverse talents who can help tell our readers about the best of the city in partnership with our many clients.
Key Responsibilities
- Write branded/sponsored content of varying kinds including listings, features and interviewbased stories under broad supervision.
- Build and publish content online based on client briefs.
- Manage and write copy for twice weekly Melbourne editorial newsletters (eDMs).
- Write/manage other eDMs as directed.
- Liaise with account coordinators to make client amendments.
- Attend commercial brainstorming meetings and other commercial meetings as required to contribute creative ideas.
- Work with the commercial team to pitch and propose creative branded campaigns.
- Schedule organic and branded social posts to amplify branded content.
- Collaborate with videographer to create shortform branded video content.
- Collaborate with creative team to create bespoke interactive content including Ceros hubs, interactive quizzes and other formats.
- Contribute occasional editorial content across the website and social media.
- Occasional attendance at Time Out events and clientrun events for the purposes of business development is a part of this role.
- Occasionally commission freelance writers to help support with branded content campaigns under the supervision of the Melbourne Editor.
Skills & Experience
- At least two years' experience in a fulltime editorial or content writing role.
- A knack for creative writing, snappy headlines and social media.
- The ability to produce sparkling and errorfree copy.
- Excellent organisational skills and ability to prioritise accordingly.
- The ability to work quickly to tight deadlines under pressure.
- Flexibility, urgency, drive and a professional approach at all times.
- An affinity for Time Out's core values of empathy, curiosity, accountability, resilience and optimism.
- A love of the arts, entertainment, food, drink and travel.
- A portfolio of published work.
About our culture
About Time Out Group plc
Time Out Group is a global media and hospitality business that inspires and enables people to explore and enjoy the best of the city.
It all began in London in 1968 when Time Out helped people discover the exciting new urban cultures that had started up all over the capital.
Since then, this iconic brand has consistently maintained its status as the go-to source of inspiration for both locals and visitors alike.
Time Out Group has been named one of the Most Innovative Companies for 2020 by Fast Company - this prestigious annual list honours the businesses making the most profound impact on both industry and culture, showcasing a variety of ways to thrive in today's fast-changing world.
The Group comprises two highly synergistic business divisions:
Time Out Media and Time Out Market.
Time Out Media's digital and physical media proposition comprises websites, mobile, social media, print and live events.
Across these platforms, Time Out distributes its high-quality content - written and curated by local expert journalists - around the best food, drinks, culture, art, music, theatre, travel and entertainment in 328 cities and 58 countries.
The Company is monetising this global reach and its strong traffic from a desirable audience via digital and print advertising as well as e-commerce.
Since its launch 50 years ago, Time Out has become a global brand that advertisers and consumers love and trust.
Time Out Market is a food and cultural market leveraging the Time Out brand to bring the best of the city under one roof: its best chefs, drinks and cultural experiences - based on the editorial curation Time Out has always been known for.
The world's first food and cultural market experience based wholly on editorial curation, Time Out Market captures decades of local knowledge, independent reviews and expert opinions.
Everything that is being offered in Time Out Market must have been reviewed with four or five stars, and not one star less, by independent Time Out journalists.
The first Time Out Market opened in Lisbon in 2014 and is now Portugal's most popular attraction with 4.1 million visitors in 2019.
Following this success, four new Time Out Markets opened in North America in 2019 in New York, Boston, Montréal and Chicago, and we recently celebrated the opening of Time Out Market Dubai in April 2021.
A further pipeline of other global locations includes Porto, Barcelona,Prague, Abu Dhabi, Cape Town and London.Time Out is a dynamic, pioneering brand and so is our team. We want to work with the best and brightest talent because we work for the world's greatest cities, the people enjoying them and t
