Digital Marketing Manager
2 weeks ago
Various opportunities to progress your career within the Qantas Group:
Access to great employee benefits, including staff travel:
A great developmental role for an experienced marketing professional:
Full time permanent opportunity based at our head office in Collingwood (hybrid)
Jetstar thrives on innovation We are always looking to employ ambitious and proactive professionals to help our business work smarter and more efficiently.
As the Digital Marketing Manager you will manage and optimise Jetstar's JPAC post booking customer journey across digital channels and be a part of the stakeholder group advising on all other channels through to the customer and operational teams for an aligned and customer centric program.
Reporting to the Senior Manager - Customer Engagement, key responsibilities of this role include:
- Management of multi-million dollar digital marketing programs across JPAC
- Responsible for the maintenance, optimisation and improvement of the post booking customer lifecycle strategy in digital channels
- To influence other teams, and team members across JPAC on the revenue and customer benefits of campaign strategies within your remit
- To drive incremental revenue outcomes for the programs managed
- To drive a test and learn culture
- Understanding of data analytics, including the concept of data modelling and what it can deliver in terms of revenue and customer engagement to the program
- Ensuring that all campaigns are measurable and drive bottom line revenue
To be successful in this role, we're looking for the following:
- Minimum of 5 years' of customer lifecycle management and digital owned channels implementation
- Significant experience in loyalty or managing customer lifecycle programs
- A 'doer' someone prepared to get their hands dirty and execute campaigns
- Expertise in marketing cloud automation tools
- Excellent data literacy and analytical ability
- Great stakeholder management
_ About Us _
- The Jetstar Group has airlines in Australia, New Zealand, Singapore, Japan and Vietnam. Since launch in 2004, we have grown from a team of 700 to 7,600 and have flown more than 250 million passengers. Collectively we now offer more than 5000 flights a week to more than 85 destinations in 17 countries and territories across the Asia Pacific region, with a fleet of more than 130 aircraft. _
_Our Culture _
- Jetstar is alive with a sense of adventure. Day in and day out, our teams search for new places to fly, new ways to add value and new ideas to improve performance. If you love the road less travelled, you'll love working here because ours is a team who innovate every day, thrive on delivery, support each other and celebrate our successes. You'll be supported to challenge, anticipate and explore while you work will connect people and enrich lives. We encourage diversity and aim to create an environment where our employees feel valued, respected and enabled. _
_Our Benefits _
- Team members have access to heavily discounted fares to destinations all over the world not only for team members, but for their favourite travel companions too. Our staff travel benefit includes discounts on airfares, accommodation, car hire and travel insurance for both domestic and international travel. Discounts can be used within the Jetstar Group airlines, Qantas and other partner airlines. _
_Inclusion and Diversity_
_ Applications close__:
Sunday the 13th of August 2023R91322
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