Category Strategy

1 week ago


Sydney, New South Wales, Australia Kenvue Full time

Category Strategy & Shopper Manager W

Description

Kenvue is currently recruiting for:

Category Strategy and Shopper Manager


As the category expert, you will be responsible for identifying category growth drivers, & lead the thinking on what it takes to win in the Category, by uncovering Insights to unlock and shape strategy & execution plans.

This position reports into Category Strategy Manager and is based at Ultimo, Sydney.***
Who We Are
At Kenvue, we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON'S and BAND-AID that you already know and love.

Science is our passion; care is our talent.

Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers.

With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you Join us in shaping our future-and yours.

***
What You Will Do


The Category Strategy and Shopper Manager is responsible for understanding the category, its drivers, and opportunities and use this knowledge to deliver insights, recommendations and plans to customers and also to shape company strategy.

Key Responsibilities***- Be a Category Expert - track global trends and developments, analyze ANZ category data across sales, shoppers, retailers to derive insights and competitive advantage on areas including retail, category and competitor landscape

  • Build a clear category vision, growth drivers and execution strategy that drive J&J brands to win in retail
  • Partner with crossfunctional commercial stakeholders to deliver best inclass launch plans for NPD
  • Responsible for identifying the category growth drivers, leading the thinking on what it takes to win in the category
  • Identify key instore focus periods, relevant for your categories and develop the plans how to activate these periods on the path to purchase to maximise impact (eg. NPD, seasonal periods, major activation alignment to brand activity)
  • Customer engagement including presenting and working on category review and category information sessions
  • Lead the promotion, layout and range strategies and work with sales teams to ensure strong execution with our Retail partners
Qualifications

What We Are Looking For
Required Qualifications

  • Bachelor's Degree in Commerce or Business
  • 3+ years of FMCG experience in category/sales/trade marketing
  • Proficient with data analysis and the ability to translate data into business insights
  • Effective communicator with strong influencing skills
  • Exemplary presentation skills and competent use of suite of Microsoft Office products

What's In It For You

  • Exceptional longterm career opportunities
  • Competitive Benefit Package including Flexible Working, Exercise and Wellbeing Reimbursement, Volunteer Days and much more
  • Great Place to Work Certified 2023
Kenvue is proud to be an Equal Opportunity Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

LI-CL1

Primary Location Asia Pacific-Australia-New South Wales-Sydney

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