Affiliate Partnerships Executive
2 weeks ago
Job no: 499650
Work type:
permanent full time
Location:
Sydney
Categories:
Digital Content
Why Are Media?
Join Australia's leading content company for women and be part of an inspiring, creative and collaborative team.
We offer excellent people programs including; Parental Leave, Wellness, Performance Coaching & Development, Mentoring and our unique Are Media Academy (Interns, Lunch N Learns, and much more).
We support flexible ways of working through our Activity Based Working (ABW) model.We encourage a balance of working in the office and remotely and we believe this enables our people to do their best work.
Who Are We?
Are Media is a house of brands that women know and love.
We reach 9 in 10 Australian women every year through brands like _The Australian Women's Weekly_, _marie claire_, _Who_, _Woman's Day_, _Gourmet Traveller_ and _Australian House and Garden_.
We create content across digital, magazines, social channels, customer review sites, videos, podcasts, events and experiences.Our aim is to inform, inspire, influence and enable our audience to connect with the things they are passionate about across beauty, food, fashion, travel, parenting and entertainment.
Are Media employs Australia's best content creation talent and we are proud that our greatest strength is our people.About the role
Reporting directly to the Head of Affiliate & Content Commerce, this is an important support role for both the commercial & editorial sides of our growing Affiliate Team, where your responsibilities will contribute directly towards affiliate channel revenue targets & business growth.
Use a host of web tools to gather data & insights to identify content commerce opportunities that will deliver on performance.
Learn how to optimize, amplify and syndicate content to maximize exposure and deliver return on investment for our affiliate merchants.
Liaise with affiliate network partners, merchants & technology providers to report on campaign performance and revenue delivery. Grow healthy relationships with internal stakeholders and help train others to utilise affiliate platforms & reporting tools.Duties
Research:
Conduct keyword & trend research utilising seo & web tools (Conductor, SEM Rush, Google Trends, Google Analytics, Google Console) which will the editorial team editors to optimize existing content and assist the commercial team to respond to new content briefs.
Use data & insights to provide links & product recommendations for editors to maximize revenue opportunities and assist with pitches for new business.
Link Hygiene:
Ad-hoc link swapping and link monitoring to maximise budgets. Addressing broken links and monitoring in cases of out-of-stock products or ended campaigns.
Content Amplification:
Focus on the top monthly stories and manage amplification of content after it's published to maximise exposure through news syndication platforms, social media channels, edm newsletters and paid audience drivers.
Reporting:
Weekly & monthly reporting with insights on performance from multiple affiliate revenue streams, to inform editors, finance and senior leaders.
Monitor trends and flag any anomalies, dips in revenue, or traffic, and highlight any new trends or opportunities.Training:
Host regular training on affiliate tools & web platforms for internal stakeholders & editors, to help them link properly, optimise content and gather useful data insights.
Skills and experience
Essential:
- Data driven mindset
- Great communication & presentation skills
- Attention to detail
- Basic understanding of affiliate marketing: 12 years' experience at an affiliate network, agency or publisher
Desirable:
- Experience using affiliate platforms (Commission Factory, Rakuten, Partnerize, Impact, Awin)
- Existing relationships and connections in the affiliate marketing industry
Please and send your CV via the link.
Advertised: 11 May 2023 AUS Eastern Standard Time
Applications close: 09 Jun 2023 AUS Eastern Standard Time
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