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Marketing Lead

3 months ago

Melbourne, Victoria, Australia BOQ Full time

About the Role

  • 12 Month Maternity Leave Contract

Are you a dynamic marketing professional looking for a new challenge? Join us at BOQ Group as the Marketing Lead - Broker and play a pivotal role in shaping our relationships with Broker partners. In this role, you will be responsible for developing and executing a comprehensive B2B Broker marketing strategy and communication plan. Your goal will be to educate, inform, engage, and drive business among aggregators, small-medium brokerages, and owner-operator brokers. This is a unique opportunity to be an integral part of BOQ Group's home loan business, requiring broad collaboration across BOQ, VMA, and ME brands to realize business objectives and broader strategic imperatives.

About you

We are looking for a leader with a passion for marketing and a proven track record of success in similar roles. You should have the ability to develop innovative marketing strategies that differentiate our brand and create distinct market segments to appeal to brokers and their clients. Your expertise in building an 'always on' B2B digital advertising strategy will ensure that BOQ Group brands remain top of mind for Brokers, encouraging advocacy among their clients. If you are someone who thrives in a collaborative environment and is driven to achieve excellence, we would love to hear from you.

Join us and be a part of a team that values customer obsession, inclusion, agility, and learning. Apply now to take the next step in your marketing career with BOQ Group

About Us

BOQ Group is a truly unique group of challenger brands with a purpose – to provide a genuine alternative to Australian financial services for customers and employees.

Our family of brands (Bank of Queensland (BOQ), ME Bank, Virgin Money Australia, BOQ Specialist), each come with their own defined customer audience and brand personality, but share one goal – to build social capital through banking. That's creating trust with customers, exploring staff potential and believing that tiny gestures and big ideas can change the world for communities.

BOQ Group's inclusive vision is to foster a workspace that values and leverages difference and creates new possibilities, a place where our people feel confident to bring their best selves to work every day. We embrace difference and believe that our workforce should reflect the customers and communities that we serve.

Since 2021, BOQ Group is recognised as an Employer of Choice for Gender Equality by the Workplace Gender Equality Agency (WGEA).

In 2023, we successfully implemented an innovative Reconciliation Plan, driving positive change and promoting inclusivity across BOQ Group.

Our Perks


• Flexible working arrangements

• Discounted financial products

• Salary sacrificing options

• Paid parental leave with no minimum

• Purchase annual leave

• Discounted private health insurance plan

• Employee Assistance Program (EAP)

• Access to employee network groups focused on First Nations Reconciliation, LGBTQIA+, Multicultural, Gender, Early Careers and accessibility

• BOQ Group is a member of Pride in Diversity and a participating organisation in the Australian Workplace Equality Index

How to Apply

To apply for this role at #boqgroup, follow the links or apply via our Careers Page.

BOQ Group is committed to diversity and an inclusive workforce. Aboriginal and Torres Strait Islander People are encouraged to apply.

We celebrate, value and include people of all backgrounds, gender and expressions, sexualities, cultures, bodies and abilities. When you apply, you are welcome to tell us the pronouns you use and please let us know any reasonable adjustments you may need during the interview process.

If you are successful for a role with BOQ Group, it is a condition of employment that background screening is completed to ensure that the Bank complies with its obligations under the Anti-Money Laundering and Counter Terrorism Financing Act. These checks may include, but are not limited to: identity, verification, reference checks, criminal background checks, immigration checks, verification of academic qualifications, bankruptcy checks.

Please no agency applications.