Marketing Manager
2 weeks ago
We're REA
- REA Group
From humble beginnings in a garage in Melbourne's east in 1995, we have grown into a leading global digital business, specialising in property.
With bold and ambitious goals, we are changing the way the world experiences property.No matter where you're at on your property journey, we're here to help with every step - whether that's finding or financing your next home.
Our people are the key to our success. At the heart of everything we do, is a thriving culture centred around high performance and care. We are purpose driven and collaborative, which drives innovation and our ability to make a real impact.As such, we're proud to be named in Australia's "Top 5" Best Workplaces two years in a row, as well as being recognised as a Best Workplace for Women.
Where the team fits in
The Marketing Manager, Residential and Commercial role sits within the Customer Marketing team, a team focused on driving our customers' success by delivering exceptional value through tailored marketing, research and events programs.
Reporting into the Senior Marketing Manager - Residential and Commercial, the Marketing Manager is a critical role within the business, delivering FY25 Pricing to our Residential and Commercial customers.
Executing the GTM Plan and delivering sales tools and communicating value via multi-channel customer campaigns, the role is integral to ensuring Pricing lands well in market to reach revenue targets and maintain customer sentiment.
In this role, you'll experience interesting, challenging and varied work while helping us solve problems creatively and bring new ideas to life.- Delivering the Pricing GTM for our Residential and Commercial market, leveraging existing sales and marketing tools and channels, insights from the Customer Advisory Board and Property Panel, and a deep understanding of business objectives- Working closely with product and Sales Enablement teams for both the Residential and Commercial market to align objectives and bring products to market, and drive initiatives through the sales channel- Deeply understanding the needs of REA Group customers and competitive offerings, and driving product positioning that supports those needs- Being an internal voice and champion of the customer- Executing integrated B2B marketing campaigns across channels leveraging internal brand and performance teams and hiring external agencies where needed- Tracking and maintaining Residential and Commercial marketing OKRs- Ensuring brand aligned marketing messages, visual creative, marketing claims, etc.
are consistent throughout B2B marketing channels- Activating new assets in all marketing channels including advertising, CRM, performance marketing (e.g SEM), website and sales collateral/scriptsWho we're looking for
We're looking for a passionate marketer with exceptional attention to detail who thrives in a dynamic, fast-paced environment.- 4+ years of marketing experience and 2+ in B2B- Analytical, data-driven, detail-oriented nature.
The REA experience
The physical, mental, emotional and financial health of our people is something we'll never stop caring about. This is a place to learn and grow. We're committed to your development - both professionally and personally. Your experience with us is something we take seriously.
We offer:
- A hybrid and flexible approach to working
Flexible parental leave offering for primary and secondary carers- Programs to support mental, emotional, financial and physical health & wellbeing- Our Because We Care program offers employees volunteering leave, community grants, matched payroll giving and our Community Café donates 100% of revenue to charity.
- Hack Days so you can bring your big ideas to life- Performance recognition programs because hard work should never go unnoticedOur commitment to Diversity, Equity, and Inclusion
We are committed to providing a working environment that embraces and values diversity, equity and inclusion.
We believe teams with diverse ideas and experiences are more creative, more effective and fuel disruptive thinking - be it cultural and ethnic backgrounds, gender identity, disability, age, sexual orientation, or any other identity or lived experience.
We-
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