Member Specialist
1 week ago
Will you actively create a healthier future for tomorrow?
At Medibank we're encouraged to think big. We have a clear purpose to impact better health outcomes for our customers, patients and our community.
We celebrate diversity of thought because we want to make better decisions for our customers.
As we work towards our goal of better health for better lives, we value the knowledge and contribution of Aboriginal and Torres Strait Islanders.
We are working hard to create an inclusive workplace and develop Indigenous careers.About the role
As the Marketing Specialist, Retention, you will sit within Medibank's Customer Marketing, Planning & Operations team in the newly formed Experience Centre of Excellence (xCoE).
In this role you'll have the chance to work with a cross functional team as part of the Saves Squad (Existing Customer Crew - ECC).
This squad works across our retention funnel providing segmented customer experiences, with a focus on the Arrears transformation with the aim to reduce lapse and increase payment rates.
In addition to end-to-end omnichannel experience development, you'll support the Marketing Manager, PHI Retention with the delivery of compliance, customer marketing and other 'must do' initiatives.
You will also:
- Focus on strategy, development and execution of multichannel campaigns against agreed objectives and delivering to key metrics
- Use data insights and analysis to develop new campaign ideas and initiatives.
- Implement a test & learn approach that enables robust decisionmaking and budget allocation to efficiently generate additional revenue growth, engagement and retention.
- Contribute to and be the customer lens and support the delivery of key programs of work that come out of the Saves Squad
- Ensure appropriate reporting and analytics are in place to measure marketing effectiveness and optimise ROI, including lapse impact and attempted lapse
Now, who are you?
- Enough about us, let's talk about youyou are excited working in highperforming marketing and sales environments.
- Experience in developing retention plans for high volumes of customers will see you succeed in this role.
- You have demonstrated success in being able to conceptualise complex commercial variables and be able to work with ambiguity and change.
- You will also have direct marketing experience and strong communications capability.
What else?
We provide access to all the latest and greatest tools, dedicate team days for you to work with the broader team and collaborate and exceptional benefits, as well as a fun and high performing environment with flexibility to work in the office or from home as needed.
A career with us
At Medibank, we believe work is something we do, not somewhere we go.
Our modes of working - Collaboration, Connection and Concentration - help inform how your day is structured and where you choose to work will vary, depending on your role and requirements.
All employees who may attend a worksite or any face-to-face work-related activity will be required to be fully vaccinated for COVID-19 as a condition of employment.
We offer a range of great benefits such as subsidised private health insurance, rewards and discounts, and health and wellbeing initiatives.
To start small and impact bigger.
- Health insurance
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